If you’ve spent any time looking at your portfolio this morning, you’ve probably noticed the green flicker next to NVDA. It’s the stock everyone loves to watch, hates to miss, and constantly wonders if they’re too late to buy. Honestly, trying to keep up with what is nvidia stock selling for today feels like chasing a freight train that keeps adding more engines.
As of the market close on Tuesday, January 13, 2026, NVIDIA (NVDA) is selling for $185.81 per share.
That’s a modest gain of 0.47% for the day. While a sub-one-percent move might seem like a "quiet" day for a stock known for volcanic eruptions, the context matters. The broader markets were actually struggling today. Both the S&P 500 and the Nasdaq Composite ended in the red, slipping about 0.19% and 0.10% respectively. In that environment, NVIDIA’s ability to keep its head above water says a lot about the current sentiment surrounding the AI kingpin.
Why the Price Moved: Chips, China, and H200s
Stock prices don't just float around at random; they react to the news cycle like a reflex. Today’s action was largely dictated by some back-and-forth headlines regarding international trade. Specifically, the U.S. government gave the "green light" for NVIDIA to export its H200 chips to China, though it came with several caveats and required third-party testing.
China’s response was equally calculated. They’ve signaled that only certain local companies will be permitted to buy these chips. It’s a delicate dance of geopolitics. Investors generally view any opening of the Chinese market as a win, even if it’s restricted. That’s likely what provided the floor for the stock price today while other tech giants were sliding.
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The Numbers You Need to Know
If you're looking at the raw data from today’s session, here is the breakdown:
- Opening Price: $184.94
- Day High: $188.11
- Day Low: $183.40
- Market Cap: Holding steady at approximately $4.5 trillion
- Trading Volume: About 160 million shares (a bit lower than the usual 180M+ average)
What Really Matters: The "Laggard" Narrative
Here is a weird thought: some analysts are calling NVIDIA a "laggard."
I know, that sounds insane for a company worth $4.5 trillion. But if you look at the last twelve months, the stock is "only" up about 36%. Compare that to someone like Micron (MU), which has skyrocketed roughly 300% since the start of 2025.
Wolfe Research analyst Chris Caso actually added NVDA to his "alpha list" today for this exact reason. He argues that because the stock hasn't gone "parabolic" lately, it's actually become a better value. It’s currently trading at around 23 times estimated 2026 earnings. For a company growing this fast, that’s actually lower than its five-year average of 35x.
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Basically, the "AI hype" has cooled into "AI execution," and the market is finally pricing NVIDIA like a real business instead of a lottery ticket.
The Next Big Catalysts
What is nvidia stock selling for today is often a reflection of what people think it will be selling for in six months. Right now, all eyes are on the transition from the Blackwell architecture to the upcoming Vera Rubin platform.
- Blackwell Ramping: This is the current bread and butter. The demand is so high that CEO Jensen Huang recently mentioned visibility into more than $500 billion in revenue through the end of 2026.
- The Rubin Platform: Announced recently at CES 2026, this is the successor. It promises five times the AI inference performance of Blackwell.
- Lilly Partnership: Just yesterday at the J.P. Morgan Healthcare Conference, NVIDIA and Eli Lilly announced a $1 billion co-innovation lab. They are trying to use AI to model biology and discover drugs faster. This is a huge shift from just selling chips to data centers—they are moving into the "physical AI" space.
Is the Price "Fair" Right Now?
There is always a tug-of-war between the bulls and the bears. The bears worry about "AI fatigue." They look at the massive capital expenditures from companies like Microsoft, Amazon, and Google and wonder when the return on investment (ROI) will actually show up. If those companies stop buying chips, NVIDIA’s floor drops.
On the flip side, the bulls point to deals like the one OpenAI just signed—a $38 billion contract with AWS specifically for clusters of NVIDIA’s newest GPUs. The spending isn't just continuing; it's accelerating.
When you see NVIDIA selling for $185.81, you’re looking at a company that has managed to maintain a 70% gross margin while scaling to a size that was previously thought impossible.
Actionable Insights for Investors
If you are tracking NVIDIA's price today, don't just stare at the daily ticker. The volatility is a feature, not a bug.
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- Check the Valuation: Don't just look at the dollar amount. Look at the Forward P/E ratio. At ~23x, it’s arguably "cheaper" now than it was when the stock was at $100 (pre-split) because the earnings have grown so much faster than the price.
- Watch the Hyperscalers: NVIDIA’s health is tied to the "Capex" (capital expenditure) of the Big Tech firms. If Microsoft or Meta reports a massive increase in AI spending during their next earnings calls, expect NVDA to react positively.
- Geopolitical Risk: Today showed us how sensitive the stock is to China. Keep an eye on any further export restrictions or "third-party testing" hurdles that might slow down shipments.
- Diversification Check: NVIDIA is now the largest weight in many tech ETFs. If you own a Nasdaq 100 fund, you already own a lot of NVIDIA. Make sure you aren't over-leveraged if you decide to buy individual shares at today's price.
Today’s close at $185.81 reflects a company in transition—moving from the "AI darling" to the "AI infrastructure utility." It’s no longer just about the hype; it’s about the hundreds of billions of dollars in hardware currently being bolted into data centers worldwide.
Monitor the earnings date. NVIDIA is expected to report its next set of quarterly results on February 24, 2026. Historically, that is the day when the "selling price" gets its next major reality check. Between now and then, expect the $180–$190 range to be a primary battleground for traders.
Review your cost basis. If you've held NVIDIA for more than two years, you’re likely up significantly. Today’s price action is a good reminder to evaluate whether your position size has grown too large for your risk tolerance, or if the current "laggard" valuation presents a chance to add more before the Rubin chip cycle begins in earnest.