Honestly, most of the financial advice you find on the internet is just people shouting into the void. You've probably seen it. One person tells you to buy the dip, another says the sky is falling, and a third is trying to sell you a "secret" course on how to flip digital real estate in a metaverse that doesn't exist. It's exhausting. But then there's the We Talk Money podcast and the various CEO-led insights that float around the web. It's a different vibe.
When we talk about the We Talk Money crew—specifically Chris Dunn, Travis Devitt, and Nikki Dunn—we aren't just talking about people who read a few books and decided to start a YouTube channel. We’re talking about an entrepreneur who’s built seven-figure businesses, a former hedge fund partner who managed a billion dollars, and a financial pro who focuses on the psychology of the game.
The Reality of We Talk Money
So, what is the big deal here? Basically, it’s a weekly deep dive into what’s actually happening in the markets without the corporate filter. If you've been following their recent episodes, like the emergency updates on gold or the analysis of 2026 trading strategies, you know they don't sugarcoat things. They talk about the "socialist experiment" in the U.S. and whether the economy is headed for a "green year" or a total washout.
The "CEO Column" aspect of this world is where things get interesting. In business circles, a CEO column is usually a place for sterile, PR-approved fluff. But in the context of the We Talk Money philosophy, it’s about the raw perspective of the person at the helm. It’s about how a founder views risk versus how a passive investor views it.
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Why the "CEO Column" Perspective Matters Now
In 2026, the market isn't what it was five years ago. We’re dealing with high-interest rates that refuse to budge, AI-driven volatility, and a geopolitical landscape that looks like a game of Risk gone wrong. If you’re just looking at a standard ticker, you’re missing the signal for the noise.
A CEO sees the world through the lens of capital allocation. They ask: "If I put $1 into this project today, what is the probability I get $5 back in three years?" Most retail investors ask: "Is this stock going up tomorrow?" That’s the fundamental disconnect We Talk Money tries to bridge.
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- Risk Management: It’s not about avoiding risk; it’s about pricing it correctly.
- Psychology: Nikki Dunn often points out that your biggest enemy isn't the market—it's the person staring back at you in the mirror.
- Adaptability: Travis Devitt’s hedge fund background brings a level of institutional rigor that most "fin-fluencers" simply lack.
What Most People Get Wrong About Investing
People think they need to find the "next big thing" to get rich. Kinda hilarious when you think about it. Most wealth is built by staying in the game long enough for the math to work in your favor.
When We Talk Money discusses the 2025-2026 market outlook, they aren't just guessing. They look at liquidity cycles and Fed policy. For example, many investors were spooked by climbing rates in early 2025, but the "CEO Column" perspective would have told you to look at corporate earnings and debt maturity schedules instead of just the headlines.
Real Examples of the We Talk Money Strategy
Take Bitcoin. Chris Dunn was an early adopter, but he isn't a "moon boy." He talks about it as an asymmetric bet. During the 2024-2025 cycle, while everyone was arguing about whether it was "digital gold" or a scam, the We Talk Money team was looking at the spot ETFs and institutional flow.
They also dive into things like the "Sahuarita Battery Energy Storage System" or how local utilities (like Trico Electric) handle rate proposals. Why does that matter to you? Because it’s a microcosm of the macro economy. Energy costs drive inflation. Inflation drives rates. Rates drive your mortgage and your stock portfolio. It’s all connected.
Actionable Steps for Your Portfolio
If you want to move from being a "hobbyist" investor to thinking like a CEO, you've got to change your data diet. Stop scrolling through panicked Twitter threads and start looking at the mechanics.
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- Define Your Edge: Are you a long-term compounder or a tactical trader? You can't be both with the same dollar.
- Audit Your Emotions: Before you hit "sell" on a red day, ask yourself if the fundamental thesis has changed or if you’re just scared.
- Watch the Liquidity: In 2026, liquidity is king. Follow what the big players are doing with their cash, not what they’re saying on CNBC.
- Listen to the Pro's: Tune into the We Talk Money podcast or read the latest columns from actual founders who have skin in the game.
The goal isn't to be right 100% of the time. Even the best hedge fund managers are wrong a lot. The goal is to make sure your wins are bigger than your losses and that you stay solvent long enough to catch the outliers. That’s the real "CEO Column" secret.