Chanel West Coast. You probably know her as the girl with the infectious, high-pitched laugh from Ridiculousness. Or maybe you follow her music. But if you’re actually paying attention to the aesthetic of Los Angeles over the last decade, you know her for something else entirely: the clothes. Chanel West Coast outfits aren't just random stylist picks. They are a hyper-specific blend of "Valley Girl" luxury and gritty skate culture that basically paved the way for the "Baddie" aesthetic we see all over TikTok now.
She's been doing it since the MySpace days.
Honestly, it’s easy to dismiss celebrity style as just "wearing expensive stuff." But Chanel—born Chelsea Chanel Dudley—grew up in a weird, beautiful intersection of worlds. Her dad was a DJ in NYC, and she spent her summers in North Hollywood. That duality is baked into everything she puts on her body. You’ll see her rocking a vintage Chanel chain with a pair of baggy cargo pants and Jordans. It’s that high-low mix that feels authentic because, well, it is.
The Evolution of the Chanel West Coast Aesthetic
When she first hit the scene on Rob Dyrdek's Fantasy Factory, she was basically the embodiment of the 2010s street-skate look. Think loud leggings, trucker hats, and those chunky DC shoes everyone owned. It was chaotic. It was bright. It was very "Young Money" era.
But as the years went on, the look shifted. It got more polished.
She started leaning into what I call "Logomania with a Grudge." She’ll wear head-to-toe Gucci or Fendi, but she adds a layer of toughness—maybe a combat boot or a heavy oversized puffer jacket—that keeps it from looking like a mannequin in a mall. People often forget she worked for Rob Dyrdek’s clothing line, Wild Grinders, and eventually launched her own lines like Valleywood and Coasty Swim. She isn't just a consumer; she understands the manufacturing and the "vibe" creation of the industry.
Why the Red Carpet Hits Different
Her red carpet choices are where things get polarizing. And that’s usually a sign of good style. If everyone likes it, it’s boring. At the MTV VMAs or the Movie & TV Awards, she tends to favor silhouettes that scream "Pop Star."
We're talking:
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- Sheer paneling that leaves very little to the imagination.
- Neon colors that vibrate against the step-and-repeat background.
- Structural corsetry paired with flowing silk.
Take her 2021 VMA look. She showed up in a shimmering, semi-sheer mini dress that felt like a callback to early 2000s Britney Spears but with a modern, sharp edge. It’s bold. It’s sometimes "too much" for the fashion critics at Vogue, but it’s perfect for her brand. She knows her audience isn't the Parisian elite; it’s the girl in Van Nuys who wants to look like a million bucks at the club.
Breaking Down the "Coasty" Streetwear Essentials
If you’re trying to replicate the Chanel West Coast outfits vibe, you have to understand the foundational pieces. It’s not about the brand name as much as it is about the attitude.
1. The Oversized Graphic Tee
This is a staple. But it’s never just a tee. It’s usually a vintage rap tee or something from a high-end streetwear collab (think Supreme or Off-White). She’ll wear it as a dress with thigh-high boots. It’s a classic LA move. It says, "I just woke up, but my closet is worth more than your car."
2. Matching Sets (The Co-ord)
Chanel loves a matching set. Whether it’s a velour tracksuit—giving a nod to the Juicy Couture era she grew up in—or a modern spandex two-piece, the coordination makes the outfit look intentional.
3. The Jewelry Overload
She’s rarely seen without "ice." Layered gold chains, nameplate necklaces, and heavy hoops. It’s a tribute to her hip-hop roots. She’s cited artists like Tupac and Gwen Stefani as early influences, and you can see that "California Love" meets "No Doubt" energy in her accessory game.
Pregnancy Style and the Shift to "Mom-Chic"
When Chanel announced she was expecting her daughter, Bowie Breeze, with boyfriend Dom Fenison, the fashion world (and her 3 million+ Instagram followers) wondered if the crop tops were going away.
They didn't.
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Instead, she pioneered a sort of "High-Fashion Maternity" look. She leaned into body-con dresses that highlighted the bump rather than hiding it. She stayed true to her color palette—lots of pinks, teals, and gold. It was a refusal to let motherhood dampen her personal brand. Since becoming a mom, we’ve seen a slight pivot toward more "lifestyle" wear—think high-end athleisure—but the core elements of the Chanel West Coast outfits remain: bold, unapologetic, and very West Coast.
The Footwear Obsession
Let's talk shoes. You cannot talk about her style without mentioning the sneaker collection. While she’s often in a stiletto for the cameras, her "off-duty" look is almost exclusively rare Nikes or Jordans. She’s a certified sneakerhead. This comes directly from her years spent in the skate community. She understands the currency of a limited-drop sneaker.
But then, five minutes later, she’s in a pair of Versace platforms. The whiplash is the point.
The Business of Being a Fashion Icon (Sorta)
Chanel has faced her fair share of criticism. People love to hate on her music or her laugh. But you can't deny the hustle. She’s leveraged her style into several successful business ventures. Her swimwear line, Coasty Swim, focuses on "body positivity" and vibrant prints. The designs are basically an extension of her own closet—designed for women who want to be noticed at a Vegas pool party.
She’s also very transparent about the "glam" process. If you watch her stories, she’s often showing the rack of clothes, the mood boards, and the literal hours it takes to get the hair and makeup right. It’s a job. She treats getting dressed like a business meeting.
How to Get the Look Without the Celeb Budget
You don't need a million dollars to pull off Chanel West Coast outfits. You just need a bit of confidence and a decent thrift store nearby.
First, find a base layer that’s tight. A bodysuit or high-waisted leggings. Then, throw something massive over it. A giant denim jacket, a faux fur coat, or a men’s flannel. This contrast is the "Chanel" signature.
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Next, focus on the "bling." Go to a beauty supply store or a cheap accessory shop and buy the biggest hoops you can find. Layer three or four different lengths of gold-tone chains.
Finally, do the hair. Chanel is known for her ever-changing hair—from platinum blonde to "Barbie" pink to sleek brunette. If the outfit is simple, the hair needs to be "extra."
Common Misconceptions About Her Style
A lot of people think she just wears what’s trending. Actually, if you look back at photos from 2014, she was wearing things then that are only just now hitting the mainstream. She was on the "Y2K Revival" train way before it was a thing on Pinterest. She’s a trend-setter, even if the "high fashion" world is slow to give her credit.
Another myth? That she only wears designer labels. While she definitely loves her labels (she's often seen in Dolce & Gabbana or Balmain), she frequently tags smaller, independent Los Angeles brands. She’s loyal to the city that raised her.
Actionable Steps for Your Wardrobe
If you want to inject some of that West Coast energy into your rotation, start small.
- Audit your "High-Low" balance: Take your fanciest piece—maybe a blazer or a silk skirt—and try to style it with your beat-up sneakers and a graphic tee. That’s the "Chanel" formula.
- Embrace the Monochrome: Try an all-one-color look, but vary the textures. A leather pant with a knit sweater in the same shade of blue. It looks expensive instantly.
- Don't Fear the Color: If you usually wear black, try adding one "neon" accessory. A bright pink bag or electric yellow nails.
- Tailor Everything: One secret to why her outfits look good (even the baggy ones) is fit. If you buy something cheap, spend the extra $20 to get it tailored to your body. It changes the entire silhouette.
Chanel West Coast has spent over a decade in the public eye, and while her career has evolved from reality TV star to rapper to mogul, her fashion remains a constant reflection of her personality: loud, colorful, and impossible to ignore. Whether you love her style or think it’s "too much," there’s a lesson in her consistency. She knows exactly who she is, and she dresses for that person—and nobody else. That's the ultimate fashion goal.
Focus on building a collection of pieces that make you feel powerful rather than just following a TikTok trend. Invest in a high-quality pair of "statement" sneakers that can bridge the gap between casual and dressed-up. Lastly, remember that confidence is the literal "fabric" of any outfit; if you don't feel like a boss in it, don't wear it.
The most important takeaway from Chanel's style journey is her refusal to "tone it down" as she gets older or enters new phases of life. Keep the neon. Keep the gold. Keep the attitude. That is how you stay relevant in a fast-fashion world.