Michael Jordan hasn't lived there in over a decade. Yet, every single day, cars slow down. They idle outside the massive "23" gate. People hop out, snap a selfie, and move on. It is a monument.
2700 Point Drive Highland Park is technically a residence, but honestly, it functions more like a private museum that nobody is allowed to enter. It’s a 56,000-square-foot ghost of the 1990s Bulls dynasty. If those walls could talk, they’d probably talk about "The Last Dance," high-stakes poker games, and the obsessive preparation that defined the greatest basketball player of all time.
It’s been on the market since 2012. Think about that. Most homes sell in months. This one has survived two different decades of real estate cycles, several price cuts, and a few viral marketing attempts. It started at $29 million. Now? It’s sitting at roughly $14.8 million. If you’re a math nerd, you’ll notice those digits ($1, $4, $8) add up to 13, but the real significance is the price itself—it’s a nod to Jordan's jersey number.
The Customization Trap at 2700 Point Drive Highland Park
Real estate experts usually tell you to keep things neutral. Beige walls. Granite counters. Standard fixtures. Michael Jordan did the exact opposite.
He built a temple to himself.
When you walk up to the gate, you see a massive, silver "23." It isn't subtle. It tells you exactly who owns the dirt you're standing near. Inside, the customization goes even deeper. We're talking about a regulation-size basketball court with the "Jumpman" logo at center court and the names of his children inscribed on the floor. The doors to the formal dining room? They are actually original doors from the Playboy Mansion in Chicago.
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That’s the problem with selling a trophy property like 2700 Point Drive Highland Park. When a house is this "Michael Jordan-centric," the pool of buyers shrinks to almost zero. You aren't just buying a house; you're buying Michael’s lifestyle from 1995. Most billionaires want to build their own legacy, not live inside someone else's.
The "White Elephant" Syndrome
In luxury real estate, we call this a "White Elephant." It’s magnificent, expensive to maintain, and nearly impossible to get rid of. The annual property tax bill alone is enough to buy a very nice house in most American suburbs. We’re talking over $100,000 a year just to keep the lights on and the grass cut for a house that sits empty.
What's Actually Inside the Compound?
It's huge. 56,000 square feet is hard to visualize. Imagine a standard suburban home. Now stack about 22 of them together.
The house sits on seven acres. It’s secluded. You can't even see the main structure from the street because of the thick wall of evergreens Jordan had planted to keep the paparazzi away during the height of his fame.
- The Basketball Wing: This is the crown jewel. It’s a full NBA-quality court. It has a high-intensity lighting system and a custom sound system. This isn't where Michael just "shot around." This is where he hosted the "Breakfast Club" workouts.
- The Cigar Room: Jordan’s love for cigars is legendary. The house features a dedicated card room and cigar lounge with walk-in humidors and custom ventilation.
- The Gym: It’s better than most commercial fitness centers. It was designed specifically for the training regimen Jordan used to overcome the "Bad Boys" Detroit Pistons.
- The Guest House: There’s a three-bedroom guest house on the property. Most guests probably never even needed to enter the main house.
Why Won't It Sell?
Location. Location. Location.
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Highland Park is a beautiful, affluent suburb. It’s great. But it isn't Malibu. It isn't Aspen. It isn't the Hamptons. Most people with $15 million to spend on a secondary or tertiary residence want to be near the ocean or a major global hub like Manhattan.
While 2700 Point Drive Highland Park is a masterpiece, it's located in a quiet, residential neighborhood where most homes are worth $1 million to $3 million. Jordan’s house is an outlier. It’s the "biggest house on the block" taken to a cosmic extreme.
Then there's the style. The interior is very "nineties modern." Lots of glass, curved lines, and specific built-ins. To a modern buyer who wants "Organic Modern" or "Farmhouse Chic," the Jordan estate looks like a time capsule. Renovating a 56,000-square-foot house to bring it up to 2026 design standards would cost millions more on top of the purchase price.
The Marketing Attempts and the "Last Dance" Bump
In 2013, the house went to auction. There was a lot of hype. People thought for sure a superfan or a Chinese billionaire would snatch it up. The minimum bid was set at $13 million.
Nobody bit.
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When the documentary The Last Dance aired in 2020, interest in Jordan memorabilia skyrocketed. Game-worn sneakers started selling for $600,000. Trading cards went for millions. Naturally, people looked at 2700 Point Drive Highland Park again. The listing agent, Katherine Malkin of Compass, has been remarkably patient. They’ve tried flashy videos and international outreach.
The reality is that the house is a piece of art. And like a piece of art, it's only worth what one specific person is willing to pay.
Actionable Insights for Luxury Real Estate Observers
If you're following the saga of the Jordan estate, there are a few things to keep in mind regarding why this matters for the broader market:
- Over-Customization is a Liability: If you plan on selling a home, every "personalized" feature—like a logo on a pool floor or a specific athlete's jersey number on the gate—acts as a price anchor.
- The "Price Floor" is Real: Jordan doesn't need to sell. He’s a multi-billionaire. This allows the property to sit indefinitely. He'd likely rather pay the taxes than sell it for "pennies" (in his mind).
- Taxes Drive Sales: In Illinois, property taxes are a massive factor. For a buyer, the carrying cost of this estate is a perpetual drain that doesn't exist in states like Florida or Texas.
If you ever find yourself in the northern suburbs of Chicago, driving past 2700 Point Drive Highland Park is a bit of a rite of passage. Just don't expect to see Michael Jordan. He moved on to a massive estate in Jupiter, Florida, years ago, where the golf is better and the taxes are lower. The Highland Park house remains—a silent, sprawling tribute to the era when the Bulls owned the world.