If you’ve driven down Route 107 recently, you’ve probably seen it. 1100 Broadway Mall Hicksville NY isn't just a random address on a GPS. It’s basically the epicenter of a massive shift in how Nassau County handles commerce, retail, and medical services. Honestly, for years, people just thought of this area as "the place near the IKEA," but things have changed. A lot. It’s now a sprawling 1.1 million-square-foot ecosystem that manages to stay relevant while other malls across America are literally crumbling into dust.
Location is everything. Seriously.
When you look at the map, 1100 Broadway Mall sits right at the intersection of Broadway (Route 107) and the Miller Place/Nevada Street corridor. It’s north of the Long Island Expressway and just south of the Northern State Parkway. This isn't just convenient; it's strategic. If you're a business owner, you aren't just renting square footage here. You're buying into a massive stream of daily traffic that flows from every corner of the Island.
The Reality of 1100 Broadway Mall Hicksville NY Today
Let’s be real for a second. The "mall" part of the name is almost a misnomer now. While the Broadway Commons—which is the actual name of the shopping center at this address—still has plenty of retail, the soul of the property has evolved. It’s a hybrid. You have massive anchors like Target and IKEA (technically adjacent but inextricably linked in the consumer's mind) pulling in thousands of people, but you also have a growing footprint of professional and medical offices.
Pacific Retail Capital Partners took over the management years ago and realized that a mall can't just be a place to buy jeans anymore. It has to be a "third space." You've got the Round 1 Bowling & Amusement center taking up huge chunks of real estate, turning a shopping trip into an afternoon of arcade games and karaoke. It's kinda brilliant because it solves the "Amazon problem." You can't download a bowling night.
Why the Location Is a Logistical Goldmine
Think about the Hicksville LIRR station. It’s one of the busiest hubs in the entire system. Because 1100 Broadway Mall is just a few minutes away, it serves as a natural magnet for commuters. Whether you're heading home to Levittown, Jericho, or Plainview, you’re passing this spot.
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The sheer volume of parking is something people overlook until they try to go to a standalone shop in downtown Huntington or Patchogue and spend forty minutes circling the block. Here, you have thousands of spots. It’s easy. That ease of access is why medical groups are increasingly eyeing the professional suites within the complex. If you’re a patient, you want to park ten feet from the door, not in a cramped underground garage.
Business Opportunities at 1100 Broadway Mall
If you are looking at the leasing data for 1100 Broadway Mall Hicksville NY, you’ll notice a trend toward experiential and essential services. The days of fifteen different fast-fashion stores competing for the same teenager's allowance are over. Now, it's about the "halo effect" of the big players.
Target is a monster. It’s one of the highest-performing locations in the region. When someone goes there for laundry detergent, they end up walking the interior of the mall. Small business owners in the food court or the smaller boutique aisles live off that spillover. It’s a symbiotic relationship that works because the anchor stores are "needs" rather than "wants."
The "IKEA" Factor
We have to talk about IKEA. While it has its own distinct presence, it defines the 1100 Broadway Mall area. It’s the only IKEA in Nassau County. People drive from the Queens border and the depths of Suffolk just to get there. This creates a specific demographic profile for the mall: homeowners.
Homeowners have disposable income. They need furniture, but they also need electronics, kitchenware, and snacks. This is why the surrounding retail at 1100 Broadway Mall is so resilient. You aren't just getting window shoppers; you're getting people with a mission and a credit card.
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Navigating the Challenges of 1100 Broadway Mall
Is everything perfect? No. Long Island real estate is notoriously expensive. Taxes in Hicksville—specifically within the Town of Oyster Bay—can be a heavy lift for smaller tenants. There’s also the competition from Roosevelt Field Mall, which is only about 15-20 minutes away.
However, Roosevelt Field is "high-end luxury." 1100 Broadway Mall Hicksville NY is "practical daily life." You go to Roosevelt Field to see and be seen; you come to Broadway Mall to get stuff done. That distinction is the secret sauce.
Zoning and Future Development
There has been constant chatter about "mixed-use" development. For those not in the real estate loop, that basically means adding residential apartments to the mall property. While nothing is set in stone for a massive residential overhaul right this second, the trend in New York is moving toward these "Live-Work-Play" hubs.
Imagine 500 apartments sitting on the perimeter of the parking lot. Suddenly, the shops at 1100 Broadway Mall have a captive audience of 1,000+ people who don't even need to start their cars to go shopping. That’s the long-term play that investors are watching closely.
Real Insights for Visitors and Tenants
If you're visiting, the layout is pretty straightforward, but the "hidden" gems are in the corners. The Showcase Cinema de Lux is a major draw. It’s one of those theaters where you can actually get a decent meal and sit in chairs that are probably more comfortable than your sofa at home.
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- For Businesses: Look for spaces near the Target entrance or the food court. The "elbows" of the mall—the corners between anchors—get the most consistent foot traffic.
- For Shoppers: Use the back entrances near the movie theater if you want to avoid the main Broadway congestion. Route 106/107 can be a nightmare during rush hour, so timing your exit via the side streets toward Newbridge Road is a pro move.
- For Investors: Keep an eye on the Northwell Health expansions in the area. Medical office conversion is the highest-value use for "dead" retail space right now, and 1100 Broadway Mall is perfectly positioned for it.
The reality of 1100 Broadway Mall Hicksville NY is that it’s a survivor. It survived the 2008 crash, it survived the 2020 lockdowns, and it’s surviving the e-commerce surge. It does this by being useful. It’s not trying to be the most glamorous mall in the world. It’s trying to be the most convenient.
When you look at the vacancy rates compared to other indoor malls in the Northeast, Broadway Mall consistently outperforms. Why? Because it’s rooted in the community. It’s where people go for their flu shots, their kid’s birthday party at the arcade, and their weekly grocery run.
Actionable Next Steps for Navigating 1100 Broadway Mall
If you are a business owner considering a move to 1100 Broadway Mall Hicksville NY, your first move should be a site visit on a Tuesday morning and a Saturday afternoon. The contrast will tell you everything you need to know about your potential customer base. Saturday is the family rush; Tuesday is the retiree and professional crowd.
For those looking to lease, contact the Pacific Retail management office directly rather than going through third-party aggregators. They often have "pop-up" lease options that aren't advertised on the big real estate sites, allowing you to test the waters for 3-6 months without a decade-long commitment.
Check the local Town of Oyster Bay zoning board filings. Any major changes to the 1100 Broadway Mall footprint—like new pad sites for restaurants or potential residential units—are filed months or years in advance. Staying ahead of these filings is how you spot the next big boom in value before the rent hikes follow suit.