Let’s be real: trying to time the market with Uber Technologies Inc (UBER) lately has been like trying to catch a ride in Manhattan at 5:00 PM on a rainy Friday. Frustrating. Today, the uber stock price today per share is hovering around $83.27, down slightly from its recent open. It’s a weird spot to be in. On one hand, the company is finally printing money—real, GAAP-profitable money. On the other, the stock seems to hit a glass ceiling every time it flirts with that $100 mark.
I was looking at the charts this morning. Honestly, the volatility is kind of exhausting if you're a day trader, but if you've been holding since the 2019 IPO, you're finally breathing. We aren't in the "growth at all costs" era anymore. Remember when Uber was losing billions a year just to convince us that taking a stranger's car was better than a yellow cab? Those days are gone. CEO Dara Khosrowshahi has basically turned this into a logistics machine.
The Numbers You Actually Care About Today
If you look at the ticker right now, you’ll see the 52-week range is sitting between $60.63 and $101.99. We are firmly in the upper half of that, but there's a clear tug-of-war going on.
Last quarter (Q3 2025), Uber dropped some bombshell numbers. Revenue hit $13.47 billion, which was a 20% jump year-over-year. They even reported a massive net income of $6.6 billion. Now, don't get too excited—a huge chunk of that ($4.9 billion) was a one-time tax benefit. If you strip that away, the operational profit is still healthy, but it's not "buy a private island" healthy just yet.
The market's reaction? The stock actually slipped after those results. Why? Because the guidance for Q4 gross bookings was just a little slower than what Wall Street's "infinite growth" junkies wanted to see.
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Why Isn't the Stock Higher?
It’s the autonomous elephant in the room. Or rather, the robotaxi.
Every time Elon Musk mentions a Tesla Cybercab, or Waymo expands into a new city, Uber investors get a little twitchy. The fear is pretty simple: if Uber doesn't own the cars or the tech, do they eventually get squeezed out?
I don't buy that, though. Uber is playing the "Switzerland" of autonomous driving. They aren't trying to build the best self-driving car anymore (remember that disaster?). Instead, they’re partnering with everyone.
- Waymo: You can already hail a Waymo through the Uber app in Phoenix, Austin, and Atlanta.
- Lucid & Nuro: They just announced at CES 2026 that they’re testing new autonomous shuttles in the Bay Area.
- Tesla: Even with the rivalry, there's always chatter about how Tesla’s fleet might eventually need Uber’s massive network of riders to actually stay busy.
Uber basically has 160+ million monthly active users. That’s a lot of leverage. Even if a car drives itself, it still needs a platform to find a passenger.
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Delivery vs. Mobility: The Split
The "Uber Eats" side of the house is evolving into something way bigger than just cold Pad Thai. It’s becoming a "get anything in 30 minutes" business. Groceries, alcohol, even retail stuff.
What’s interesting is the margin. The Delivery segment’s adjusted EBITDA surged 47% recently. That tells me they’ve finally figured out the logistics. They’re batching orders better, the AI is routing drivers more efficiently, and—love it or hate it—the advertising business inside the app is a goldmine. When you see a "sponsored" restaurant at the top of your feed, that’s almost 100% profit for Uber.
Is It "Dirt Cheap" or Fairly Valued?
Some analysts, like those over at The Motley Fool, are calling Uber "dirt cheap" because it trades at roughly 19 times its 2026 earnings estimates. For a tech company growing revenue at 20%, that’s actually pretty low. Compare that to some SaaS companies trading at 40x or 50x earnings while growing at the same rate.
But there's a reason for the discount. The "regulatory risk" hasn't totally vanished. Whether it's driver classification in Europe or minimum wage battles in the U.S., there's always a lawyer somewhere trying to poke a hole in the business model.
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What Most People Get Wrong
Most people think Uber is a "ride-sharing company." It’s not. It’s a demand-aggregation layer.
They don't want to own cars. Cars are expensive. They break. They need insurance. Uber wants to own the interface. If they own the screen you look at when you're hungry or need to get to the airport, they win. Whether the driver is a guy named Mike in a 2018 Prius or a laser-guided robot doesn't really change their take-rate in the long run.
Moving Forward: What to Watch
If you’re watching the uber stock price today per share, don't just stare at the green and red candles. Watch these three things instead:
- The Take Rate: Is Uber keeping more of each dollar, or are they having to pay out more to drivers to keep them on the road?
- Ad Revenue: If this keeps scaling, it will subsidize the entire business.
- The February 4th Earnings Call: That’s the big one. We’ll see if they hit that $53 billion gross bookings target.
Actionable Insight for Investors:
If you're looking to jump in, keep an eye on the $80 support level. It has held up pretty well over the last few months. If it dips below that, there might be some broader market panic. But if it stays above, and the Q4 numbers show that people are still spending on rides despite a shaky economy, we might finally see that break toward all-time highs.
Don't bet the house on a single day's movement. Uber is a marathon play now, not a sprint. The "easy money" from the post-pandemic rebound is gone; now it's about whether they can become the operating system for the physical world.
Next Steps for You:
- Check the current RSI (Relative Strength Index) for UBER to see if it’s technically oversold at the $83 mark.
- Compare Uber’s forward P/E ratio against its closest competitor, Lyft, to see the valuation gap.
- Review the specific autonomous vehicle (AV) rollout schedule for 10 new markets planned by the end of 2026.