It is hard to believe that the Rose family officially packed up their designer trunks and left the Rosebud Motel back in 2020. Honestly, in the world of television, six years usually feels like an eternity—a time where shows are buried under the weight of a thousand new streaming releases. But Schitt's Creek on TV has managed to do something most "bingeable" comedies can’t. It stayed. It didn’t just linger in the back of the Netflix (and now Hulu/Amazon) library; it became a permanent fixture of our cultural comfort food.
Maybe you’re here because you just saw that viral clip of Moira Rose’s "Bebe" pronunciation for the hundredth time. Or perhaps you're one of the many fans tracking the 2026 rumors about a potential revival. Whatever it is, the staying power of this show isn't just about the wigs. It’s about a very specific kind of magic that Dan and Eugene Levy captured—a "lightning in a bottle" moment where a show about terrible people actually made us want to be better.
The Slow Burn Success of Schitt's Creek on TV
Most people forget that the show was almost a secret for the first three years. It premiered on CBC in Canada and Pop TV in the U.S. back in 2015. Pop TV? Yeah, most people didn't even know they had that channel. It wasn't until the show hit Netflix that the "Schitt-heads" (as fans call themselves) truly multiplied.
The premise sounds like a typical sitcom setup. Video store billionaire Johnny Rose, his soap-opera star wife Moira, and their adult socialite children David and Alexis lose everything. The government seizes their assets because of a shady business manager. Their only remaining possession? A small, dreary town called Schitt's Creek that Johnny bought as a joke for David's birthday years ago.
What the Critics Got Wrong at First
Early reviews were... okay. They were fine. Critics saw it as a fish-out-of-water story. They compared it to Arrested Development but with less cynicism. But by the time the series swept all seven major comedy categories at the 72nd Primetime Emmy Awards in 2020—a record-breaking feat—the world realized it was much deeper than that.
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The show didn't rely on the "mean-spirited" humor that defined early 2000s comedy. It did something radical. It created a world where homophobia didn't exist. When Patrick (played by Noah Reid) serenaded David with a Tina Turner cover, it wasn't a "brave" statement; it was just a beautiful love story.
Behind the Scenes: The Details You Probably Missed
Dan Levy is a perfectionist. I mean, the guy scuffed the carpets himself. He famously told GQ that he didn't want the motel to look like a TV set; he wanted it to look like a place that hadn't seen a vacuum since 1994.
That attention to detail is why Schitt's Creek on TV feels so lived-in. Here are a few things that still blow my mind:
- The Second-Hand High Fashion: You’d think the Roses’ wardrobe cost millions. Nope. Dan Levy and the costume designers spent hours scouring eBay and consignment shops. They found real Alexander McQueen and Rick Owens pieces for a fraction of the price to ensure the family looked authentically "displaced wealth."
- The Wig Room: Catherine O’Hara’s wigs weren't just a gimmick. She actually suggested them to give Moira a "defensive armor." Each wig had a name. Each wig had a personality.
- The Kim Basinger Connection: The whole "buying a town" thing? It’s real. In 1989, actress Kim Basinger bought the town of Braselton, Georgia for $20 million. Dan Levy used that weird bit of Hollywood history as the blueprint for the Roses’ downfall.
Why We’re Still Talking About it in 2026
If you check the 2026 viewership stats, the show is still ranking in the top tier of "Comfort Comedy" categories. Why? Because the world is loud and often unkind, and Schitt's Creek is the opposite.
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There's no villain in the town. Roland Schitt is annoying, sure. He’s frustratingly "small-town." But he’s never actually malicious. The show’s central thesis is that if you put people in a room long enough, they will eventually stop looking at their differences and start looking at each other.
The Evolution of Alexis Rose
Think about Alexis in the pilot. She’s "A Little Bit Alexis"—selfish, flighty, and waiting for a boyfriend to rescue her. By the finale, she’s a self-made businesswoman who chooses her career over a man she loves. That is a massive arc for a 22-minute sitcom.
And let’s be real, Annie Murphy’s "broken wrist" acting deserves a museum. She actually studied the Kardashians and then "elevated" the mannerisms to create a character that is somehow both a caricature and a soul-searching human.
Is a Movie or Revival Actually Happening?
As of early 2026, the rumors are swirling harder than ever. Dan Levy has been quoted saying he has a "kernel of an idea." But he’s also protective. He doesn't want to pull a Sex and the City and ruin a perfect ending just for a paycheck.
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Eugene Levy is currently busy with The Reluctant Traveler, and Dan has been working on various film projects, but the cast remains incredibly close. They reunited recently for a brief appearance, and the chemistry was still there. If a revival happens, it likely won't be a seventh season. The smart money is on a one-off Christmas special or a feature film that catches up with the family in New York and beyond.
How to Get the Most Out of a Rewatch
If you’re diving back into Schitt's Creek on TV this year, try looking for the subtle stuff. Watch the way the Roses' physical proximity changes. In Season 1, they stand as far apart as possible in that cramped motel room. By Season 6, they are constantly huddled together, touching, and leaning on one another.
Actionable Insights for New and Old Fans:
- Skip the First Three Episodes if Necessary: If you’re struggling to get into it, just know the show finds its "heart" around the middle of Season 1. The first few episodes are a bit more "cringe-comedy" before the warmth kicks in.
- Watch "Best Wishes, Warmest Regards": This is the behind-the-scenes documentary. It’s on most streaming platforms and it will make you cry. Hard.
- Pay Attention to the Music: From the Jazzagals to Patrick’s open mic night, the music is used to signal emotional breakthroughs.
Ultimately, Schitt's Creek taught us that "home" isn't a place you buy; it's the people you're stuck with when you can't buy anything else. It remains the gold standard for how to end a show on a high note, leaving us wanting more while being perfectly satisfied with what we got.
To truly appreciate the legacy, track the career moves of the younger cast. Annie Murphy and Emily Hampshire have become powerhouses in their own right, proving that the show wasn't just a vehicle for comedy legends Eugene Levy and Catherine O'Hara, but a launchpad for a new generation of talent that continues to shape the television landscape in 2026.
For those looking to replicate the "Rose" lifestyle without the bankruptcy, the town of Goodwood, Ontario (the real-life filming location) remains a popular pilgrimage site. Just don't expect to find a functional Rosebud Motel—the exterior is a private residence, and the interior sets were all built on a soundstage in Toronto.