You’ve seen the thumbnails. Bright, saturated colors, smiling kids, and titles that make you click before you even realize you’re doing it. For over a decade, Sav and Cole LaBrant have lived as the undisputed king and queen of the "family vlog" genre. But things are different now. As we move through 2026, the couple that built an empire on California sunshine and constant pregnancy announcements is navigating a much quieter, more complex reality in Nashville.
Honestly, the shift is jarring. If you followed them back in the "Cole & Sav" era of 2017, you remember the whirlwind. A Vine star from Alabama meets a single mom from California, they get married in a literal fairytale wedding, and suddenly they’re the face of wholesome, Christian YouTube.
Fast forward to today. They aren't in Orange County anymore. The glitter of Southern California has been replaced by 18 acres of Tennessee dirt and a very different set of priorities.
The Decision to Stop at Five
For years, it felt like the LaBrant family was in a perpetual state of "we’re expecting." It became their brand. Their lifestyle. But in late 2024 and throughout 2025, Savannah and Cole dropped a bombshell that many fans didn't see coming: they are officially done having biological children.
After the birth of their fifth child, Beckham Blue, in May 2024, the tone shifted. Savannah, who is now 32, admitted that five kids brought a level of stress she hadn't felt with four. "Five kids is a lot of kids," Cole said in a 2024 update, and he wasn't joking. The era of the pregnancy reveal—a staple of their channel growth—is over.
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It’s a massive pivot. When your entire business model is built on the "new baby" cycle, what do you do when the cycle stops? They’ve mentioned adoption as a future possibility, but for now, they are focused on the "Party of 7."
Meet the LaBrant Kids in 2026
- Everleigh Rose: Now 13, she’s officially a teenager. This is a huge deal because the internet basically watched her grow up from a toddler. She’s still heavily involved in dance, but there's a clear sense that she’s carving out her own identity separate from the "family vlog" machine.
- Posie Rayne: At 7 years old, Posie remains the spunky, high-energy middle child who often steals the show in their TikToks.
- Zealand Cole: Now 5, the first LaBrant boy is navigating his early school years in their Tennessee homeschool co-op.
- Sunday Savannah: She’s 3 now, no longer the "baby" of the house.
- Beckham Blue: The youngest, nearing his 2nd birthday. He was the "one last time" baby that closed the chapter on Savannah's pregnancies.
Why They Really Left California
The move to Nashville wasn't just about "slower living." While they talked a lot about God calling them to Tennessee, there were practical factors at play that most influencers don't like to talk about.
California’s regulations on child influencers have become increasingly strict. For a family whose income depends on filming their children, Tennessee offers a much more "business-friendly" environment. Plus, there’s the tax situation. Moving from California’s high state income tax to Tennessee’s zero-tax landscape is a massive raise for a family making millions from AdSense and brand deals.
They currently live in a $5.4 million mansion they tried to sell in late 2024 before pulling it off the market. Why? Because they’re building a massive "compound" on those 18 acres they bought. We’re talking a farmhouse, a barn for animals, and—get this—a dedicated space for marriage retreats and a neighborhood homeschool.
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Dealing With the "Clickbait" Reputation
You can't talk about Sav and Cole LaBrant without talking about the backlash. They have been through the ringer.
Remember the 2022 documentary about abortion? Or the time they were accused of "clickbaiting" a cancer diagnosis for Posie? These moments left a permanent mark on their reputation. Even recently, in late 2024, they faced heat for using a Sean "Diddy" Combs song in a video with Everleigh just days after his arrest.
It's a weird tension. On one hand, they have over 13 million subscribers. On the other, they are some of the most "snarked" about people on Reddit. Critics point to the lack of privacy for the children, especially Everleigh, who has been on camera since she was three.
Cole and Sav seem to have developed a thick skin. They don't respond to the "haters" as much as they used to. Instead, they lean harder into their faith-based content and the "homesteading" vibe of their new Tennessee life.
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The Business of Being the LaBrants
How do they stay wealthy? It’s not just one YouTube channel. It’s an ecosystem.
- YouTube AdSense: This is still the core. Even without the pregnancy videos, their backlog of billions of views generates a passive six-figure monthly income.
- TikTok & Instagram: Savannah is a powerhouse here. Her engagement is significantly higher than Cole’s, mostly because of her fashion and parenting aesthetic.
- Brand Deals: They’ve moved away from the cheap toy sponsorships of the past and toward higher-end lifestyle and Christian-adjacent brands.
- The "Compound" Vision: This is their 2026-2030 plan. By hosting retreats and creating a "homeschool hub," they are diversifying their income away from purely digital views.
What This Means for the Future of Family Vlogging
The LaBrants are the "canary in the coal mine" for the entire influencer industry. As their kids get older, the ethics of vlogging become harder to ignore.
Everleigh is a teenager now. She can read the comments. She knows the controversies. How they handle her transition into adulthood will likely set the standard for other YouTube families like the Fishers or the ACE Family.
So, what’s the takeaway? If you’re looking to follow their lead or just curious how they stay relevant, notice the pivot. They are shifting from "Look at our cute kids" to "Look at our intentional, rural, Christian lifestyle." It’s a rebranding that aims for longevity.
Practical Steps for Following the LaBrant Journey
If you’re trying to keep up with their latest updates without getting lost in the noise, here is the best way to do it:
- Follow Savannah’s Instagram for the "aesthetic" side of the family and the most frequent updates on the kids.
- Watch the "LaBrant Fam" YouTube only for the big life milestones; they’ve slowed down their posting schedule significantly to focus on the new house.
- Check TikTok for the most candid, less-produced moments, as Cole often posts quick clips there that don't make it to the "main" channel.
- Keep an eye on their "Compound" progress. The completion of their 18-acre farm will likely be their biggest content series of 2026.