If you’ve spent even five minutes on YouTube or TikTok lately, you've definitely seen her. The high-energy gymnast, the daughter of famed photographer Jordan Matter, and the girl who seems to be everywhere at once. But there is a weird amount of confusion floating around the internet. People keep asking the same thing: How old is Salish Matter in 2025?
It’s a simple question with a slightly moving target depending on which month you’re reading this.
Honestly, the math isn’t that hard, but with so many "fake news" TikToks and fan edits claiming she's older or younger than she actually is, it’s easy to get turned around. Let’s set the record straight once and for all.
The Birthday Math: How Old Is Salish Matter in 2025?
Salish Matter was born on November 29, 2009.
If you’re doing the quick mental subtraction, that means for the vast majority of 2025, Salish Matter is 15 years old. She doesn’t hit that next big milestone until the very end of the year.
On November 29, 2025, she officially turns 16.
It’s kinda wild to think about. Most 15-year-olds are worrying about geometry tests and whether or not they’ll get their learner's permit. Salish is doing all of that while managing a social media empire that rivals some A-list celebrities.
Why Everyone Is Obsessed With Her Age
There’s a reason people are constantly Googling this. We’ve basically watched her grow up in high definition. She went from being "the kid in Jordan’s photography challenges" to a standalone creator with millions of her own followers.
When you see someone every day on your feed, you sort of lose track of time. One day she’s 10 and doing a "Saying Yes to My Daughter" video, and suddenly she’s a teenager launching her own makeup line. It’s that "Shirley Temple" effect where the public is always a year or two behind the reality of how fast a kid is growing up.
Life at 15: More Than Just YouTube
By the time 2025 rolled around, Salish wasn't just "Jordan's daughter" anymore. She has carved out a massive space for herself.
Take the Sincerely Yours launch, for example.
In late 2024 and early 2025, Salish launched her own brand. We aren't just talking about a few stickers or a t-shirt. She drew "insane" crowds at the American Dream Mall in New Jersey. Parents were literally lining up in the parking lot just so their kids could get a glimpse of her.
That’s a lot of pressure for a 15-year-old.
Most kids her age are just trying to figure out which table to sit at in the cafeteria. Salish is balancing:
- A competitive gymnastics schedule (she’s a Level 6 gymnast, which is no joke).
- Filming multiple videos a week for her own channel and her dad’s.
- Managing brand deals and her own product lines.
- Just being a regular high school student.
Basically, she’s busy. Like, "needs a dedicated Google Calendar" busy.
The Growth Spurt and the Height Question
Along with "How old is she?", the second most asked question is usually about her height. It makes sense—she’s a gymnast, and in that world, being compact is usually an advantage.
In 2025, Salish stands at approximately 5 feet 5 inches (about 165 cm).
She’s actually right around the average height for a girl her age. But because she often appears in videos with her dad (who is quite tall) or alongside other young creators, her height is always a topic of debate in the comments section.
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Staying Grounded in the Spotlight
Look, being 15 is hard enough. Being 15 with millions of eyes on you is a different beast entirely.
One thing that stands out about Salish—and this is something even the skeptics usually admit—is the family dynamic. While some "influencer families" feel forced or staged, the Matters (Jordan, Lauren, and her brother Hudson) seem to actually like each other.
Lauren Boyer, Salish’s mom, is a veterinarian and tends to stay out of the spotlight more than the rest of the crew. That probably helps keep things a bit more normal behind the scenes. You’ve got one parent who is a professional creator and one who has a "real-world" career. It’s a balance that seems to work for them.
What Most People Get Wrong
The biggest misconception? That Salish is just a "character" her dad created.
If you watch her independent content from 2024 and 2025, you can see her own personality taking the wheel. She’s snarky, she’s driven, and she’s a vegetarian who is pretty vocal about her lifestyle choices. She isn't just following a script; she's building a brand that reflects who she is as a teenager in the mid-2020s.
What’s Next for Salish?
Now that she’s hitting 16 at the end of 2025, the content is likely going to shift. 16 is the "driving year." It’s the year of more independence.
We’ve already seen her move toward more lifestyle and entrepreneurship content. Expect to see:
- More Sincerely Yours expansions: The makeup and lifestyle brand is likely just the beginning.
- Driving Content: You know a "Teaching Salish to Drive" series is coming to Jordan's channel (if it hasn't already dropped by the time you read this).
- High School Milestones: Proms, school dances, and the eventual talk about college or a full-time career in media.
Honestly, at the rate she’s going, she’ll probably have a business empire before she’s old enough to vote.
Your Next Steps to Follow Along:
If you want to keep up with the actual facts and avoid the weird rumors, stick to the primary sources. You can find her latest updates on her Instagram (@salishmatter) or her YouTube channel. Just remember, whenever you see a "shocking" video about her age, just do the 2009 math. It never lies.
If you're a creator yourself or a parent of one, watching how the Matter family handles the transition from "child star" to "teen entrepreneur" is basically a masterclass in modern branding. Keep an eye on how she balances her gymnastics—that discipline is likely the secret sauce to her success.