If you’ve watched a single NFL game in the last few years, you’ve seen him. Not just the sidearm throws or the scramble drills that defy physics, but the guy in the red jersey hanging out with a guy in a red polo. The Patrick Mahomes State Farm commercial universe has become as much a part of Sunday afternoons as overpriced stadium nachos.
But honestly, it’s getting weirdly meta.
Lately, people aren't just talking about the "Bundle Is Life" catchy tunes. They’re talking about why certain ads suddenly vanished and how a pop star almost "broke" the Chiefs' star quarterback.
The Mystery of the "Pulled" Meghan Trainor Spot
Early in 2026, eagle-eyed fans noticed something. A specific Patrick Mahomes State Farm commercial featuring pop singer Meghan Trainor—the one where she tries to tape a knee brace onto his arm—basically went MIA from television.
It wasn't a glitch.
State Farm reportedly pulled the ad from rotation around mid-January 2026. Why? Because reality got a little too real. In late December, Mahomes suffered a legitimate knee injury against the Chargers. Suddenly, watching Meghan Trainor "comically" fail to treat a Mahomes injury wasn't quite as funny to the Kansas City faithful.
Life imitating art
In the ad, titled "Trainor vs. Trainer," the joke is that standard insurance is like having Meghan Trainor as your physical therapist. She’s singing "All About That Brace" while Mahomes looks confused. Meanwhile, the actual Chiefs athletic trainer, Julie Frymyer, is in the background doing real work.
Frymyer is a legend in KC—she’s the one who basically performed a miracle on Mahomes’ high ankle sprain during the 2022 playoff run.
Having her in the spot was a genius move for authenticity. But once Mahomes was actually limping in real life, the optics of a "fake" injury commercial became a bit of a PR headache. State Farm hasn't officially commented on the "disappearance," but the data from iSpot shows the ad hasn't aired on TV since the injury happened. You can still find it on YouTube, though.
Why the "MaAuto" Jokes Still Hit
Before the Meghan Trainor era, we had the "Most Valuable Bundler" phase. This is where the chemistry between Mahomes and Coach Andy Reid really took off.
We've all seen the "nuggies" bit.
It’s actually kind of wild how much Reid leans into the "food-obsessed coach" persona. It works because it feels like they’re actually friends. Most athlete endorsements feel stiff—like the player is reading a teleprompter located three feet behind the camera. But with Mahomes and Reid, you’re basically watching their locker room dynamic with better lighting.
The "Bundle Is Life" pivot
In the 2025-26 season, they tried something different. They brought in Cristo Fernández (Dani Rojas from Ted Lasso). The "Bundle Is Life" campaign was a play on his famous "Fútbol is life" catchphrase.
- It mixed American football with soccer.
- It targeted a younger, "Ted Lasso"-loving demographic.
- It kept the "Jake from State Farm" (Kevin Miles) character as the grounded straight man.
State Farm is playing the long game here. They aren't just trying to sell insurance to 50-year-olds anymore; they’re trying to become "culturally relevant" to the Gen Z crowd that lives on TikTok and watches soccer as much as the NFL.
The Financial Side of the Red Polo
You might wonder why a guy with a half-billion-dollar contract bothers filming insurance commercials in his offseason.
Mahomes isn't just a player; he's a business.
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His 10-year, $450 million extension with the Chiefs is the foundation, but the State Farm deal is a massive pillar of his off-field empire. According to experts, these endorsements add roughly $20 million to $25 million to his annual income.
It’s about the "Good Neighbor" brand
State Farm reportedly saw a 15x increase in ad performance during games where they ran spots featuring Mahomes and the Kelce family. Remember the "stunt" where Donna Kelce sat next to Jake at an Eagles game? That single moment generated over $20 million in earned media.
Mahomes is the face of that reliability. When he appears in a Patrick Mahomes State Farm commercial, the brand is banking on his "nice guy" image. He’s the superstar who still feels like he’d help you jump-start your car in a parking lot.
What Most People Get Wrong About These Ads
A lot of fans think these commercials are filmed at Arrowhead Stadium or in Mahomes’ actual house.
Rarely.
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Most of these are shot on closed sets in Los Angeles or Atlanta during a very tight window in the spring. Mahomes usually has about two to three days to film a whole season's worth of content. That’s why you see so many different athletes—like Aidan Hutchinson or Trey Smith—rotated in. They batch the filming to maximize the athletes' limited free time.
Also, that "Jake" guy? Kevin Miles has been doing this since 2020. He and Mahomes have developed a genuine rapport over the years, which is why their banter feels less like a script and more like two guys who have spent way too many hours in a trailer together waiting for the lighting crew to finish.
Actionable Takeaways for the Superfan
If you're tracking the "Mahomes-verse" of advertising, here's what to keep an eye on as we head toward the 2026 postseason:
- Watch the "Injury" Rotation: If Mahomes is active on the field, expect the "Trainor vs. Trainer" ads to potentially return, but if he’s still hobbled, State Farm will likely stick to the "Bundle Is Life" soccer-themed spots to avoid looking insensitive.
- The "MaAuto" Easter Eggs: Look closely at the background of the newer ads. State Farm often hides small nods to Chiefs Kingdom—like specific scores on a TV in the background or hidden "nugget" references.
- The "Replacement" Factor: Notice how Aidan Hutchinson (Lions) is getting more screen time? State Farm is clearly testing who the next "face" of the brand will be once Mahomes eventually slows down, though with his current contract, he’s likely in the red polo for the next decade.
The Patrick Mahomes State Farm commercial isn't just an interruption in the game anymore. It's a barometer for his health, his brand, and how much "coach" Andy Reid is willing to embarrass himself for a good laugh.
To stay ahead of the next big ad drop, you can follow the official State Farm YouTube channel or check iSpot for real-time airing data.