Paige Bueckers doesn't just play basketball. She moves like she’s choreographed, and honestly, the way she dresses follows that same rhythm. People are constantly searching for "Paige Bueckers in a dress" because, let’s be real, she has become a legitimate fashion icon before even finishing her rookie WNBA season.
She's different. While most athletes pick a lane—the "suit" lane or the "streetwear" lane—Paige just does whatever she wants. Sometimes that’s a custom suit that costs more than a used car, and sometimes it’s a vibe that feels totally new for a women’s basketball star.
The Myth of the "Standard" Red Carpet Look
For a long time, there was this unspoken rule for female athletes. You either showed up in a hyper-feminine gown to "prove" you could be glamorous, or you wore a team tracksuit. Paige basically took that rulebook and tossed it.
When you look at her fashion evolution, especially during the 2024 and 2025 seasons, you see a deliberate choice to play with gender norms. She told Highsnobiety back in mid-2024 that her style is a "mix of feminine and masculine." She’s not just saying that. She lives it.
That 2025 WNBA Draft Moment
The 2025 WNBA Draft was basically her "opulence moment," as her stylist Brittany Hampton put it. Everyone expected a dress. Instead, Paige showed up as the No. 1 overall pick for the Dallas Wings in a custom, shimmery black pantsuit by Coach. It had these "liquid rhinestone cascades" that caught every single camera flash in the room.
It wasn't a dress, but it had the elegance of a ballroom gown.
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The detail was insane:
- Custom embroidery by Coach.
- A viral "jumbo coin purse" clutch.
- Black diamond jewelry from Kay Jewelers’ Ink and Ice collection.
- Wide-leg trousers that gave it a high-fashion silhouette.
Why Everyone Is Obsessed With Her Style
It's about the "tunnel walk." In the WNBA, the walk from the parking garage to the locker room is the new runway. Paige has turned this into an art form.
Whether she’s wearing a Dapper Dan custom set in "Radiant Lilac" (the so-called Loneliest Color of 2025) or a vintage-inspired Coach mini, she’s signaling something. She’s signaling that women in sports don't have to choose between being a "baller" and being a "fashionista."
Actually, she hates being put in a box. She’s cited Sue Bird and Natasha Cloud as inspirations because they never conformed to what society thought a female hooper should look like. Paige is carrying that torch, but she's doing it with 21st-century NIL (Name, Image, Likeness) power.
The ESPYS and the Lavender Suit
Take the 2024 ESPYS. She could have worn a floor-length gown. Instead, she rocked a lilac KidSuper suit straight off the Paris runway. It featured these doodle-style face embroideries that felt youthful and daring. She paired it with white Jimmy Choo loafers.
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It was a "dressy" moment without the dress.
The Balance: Feminine vs. Masculine
A lot of fans get caught up in the "Paige Bueckers in a dress" search because they want to see that side of her. And she gives it to them, just on her own terms.
During New York Fashion Week (NYFW) in late 2024, she was everywhere. She was front row at Coach, Tory Burch, and Thom Browne. She’s experimented with skirt suits—like the edgy leather one Georgia Amoore wore (styled by Russell Westbrook), Paige has flirted with similar "soft-masculine" silhouettes that bridge the gap.
She’s been seen in:
- Oversized blazers used as dresses.
- Form-fitting corsets paired with baggy streetwear.
- High-slit skirts with leather bombers.
Basically, her wardrobe is a high-stakes game of mix-and-match.
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The Business of the Look
Let’s talk money. Paige isn't just dressing up for fun. She’s a walking billboard for brands like Nike, StockX, and Bose. When she wears a specific pair of sneakers or a custom jacket, it sells out.
She signed a three-year deal with the Unrivaled League that actually pays her more in her first year than her four-year WNBA rookie contract. That kind of leverage comes from her brand. And her brand is built on her ability to look just as comfortable in a $10,000 designer fit as she does in a UConn hoodie.
How to Get the Paige Bueckers Aesthetic
If you’re trying to mirror her vibe, you have to stop thinking about "outfits" and start thinking about "energy."
- Don't be afraid of the "wrong" shoes. Paige often pairs high-end luxury pieces with rugged lug boots or platform sneakers.
- Invest in tailoring. Even when her clothes are "baggy," they are tailored to her frame. That's the secret to not looking like you're swimming in fabric.
- Jewelry matters. She leans heavily into silver and black diamonds. It adds an "edge" to even the softest colors like lavender or cream.
What's Next for the "Queen of the Tunnel"?
As she settles into her career with the Dallas Wings, expect more Western influences. We’ve already seen her incorporate subtle "Sankofa" symbols and Western-inspired embroidery into her game-day fits.
The fascination with Paige Bueckers in a dress probably won't go away, but Paige herself seems more interested in redefining what "dressing up" even means. She’s not trying to be a model; she’s an athlete who happens to have impeccable taste.
Honestly, the most "Paige" thing she can do is continue to surprise us. One day it’s a tuxedo, the next it’s a sundress with Jordans, and the next it’s something we haven't even named yet.
To really understand her style, you have to follow the "tunnel walks" during the WNBA season. Watch how she uses accessories—like that jumbo Coach coin purse—to turn a standard suit into a viral moment. Keep an eye on her collaborations with designers like Dapper Dan, who are helping her reclaim power through fashion. The best way to stay updated is to check the pre-game "fit checks" on the Dallas Wings' social media or Paige’s own Instagram, where she often gives credit to her styling team.