If you’ve been following the NFL for a while, you know JuJu Smith-Schuster is basically the internet’s favorite wide receiver. He dances. He streams on Twitch. He gets his bike stolen and the whole world helps him find it. But lately, the conversation has shifted away from his TikToks and back toward his personal life. People keep asking about the JuJu Smith-Schuster gf situation, and honestly, the answer is a lot more serious than a casual dating rumor.
He isn't just "dating" someone. He's engaged.
Back in September 2024, JuJu popped the question to his long-time partner, Laura Kruk. It wasn't some low-key dinner at a local steakhouse, either. He went all out with a private yacht cruise near Nantucket Island. Imagine a sunset, a giant flower display, plenty of champagne, and a very expensive-looking ring. He posted the news on Instagram with a caption that said, "I thank God every day for you. Now & Forever."
It was a whole vibe.
Who Exactly is Laura Kruk?
A lot of fans just assume every NFL girlfriend is a model or an actress. While Laura is definitely photogenic, she’s actually a business owner and a fitness coach. She runs a platform called Laura Kruk Fit. You've probably seen her posts if you follow the fitness side of social media. She does online coaching, shares transformation stories, and focuses on science-backed training programs.
She’s based out of Scottsdale, Arizona.
What’s kinda refreshing about her brand is that she explicitly says she doesn’t promote "augmented bodies." It’s all about sweat and hard work. She has over 57,000 followers on her own, so she’s not just "JuJu's fiancée"—she has her own thing going on.
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The Lowdown on Their Relationship
- Engagement Date: September 11, 2024.
- The Proposal: Nantucket Island, Massachusetts.
- Career: Fitness Entrepreneur and Lifestyle Influencer.
- Vibe: Very supportive, often seen at Chiefs games.
The two of them had been dating for over a year before they got engaged. It’s hard to pinpoint the exact Tuesday they met, but they’ve been a solid unit through his return to the Kansas City Chiefs.
The "Silver Lining" After the Scuffle
If you want to know what their relationship is really like, look at the Detroit Lions game in October 2025. Things got heated on the field. JuJu ended up in a bit of a scuffle with Brian Branch, and he walked away with some literal battle scars.
Most people would be worried, right?
Laura took to TikTok with a different perspective. She joked that even though he was a bit bloodied up, the "silver lining" was that his face was still intact enough that they wouldn’t have to reschedule their wedding photos. That’s the kind of humor you need when you’re marrying a professional athlete who gets hit for a living. She posted a video of them dancing after the win with the caption, "No broken nose and a CHIEFS WIN."
Why Everyone Thought He Was Dating Someone Else
The internet is a weird place. For a long time, if you searched for the JuJu Smith-Schuster gf, the name Alessandra Gesiotto popped up everywhere.
The rumors started back in 2021 and 2022. Someone snapped a photo of JuJu at her birthday dinner in Los Angeles. That’s literally all it took for the rumor mill to go into overdrive. People saw them at the same table and decided they were a couple. Alessandra is the Head of Marketing for a company in Malibu and comes from a pretty prominent family—her sister is Madison Gesiotto Gilbert, a well-known attorney and politician.
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But JuJu and Alessandra never actually confirmed anything. It was one of those "are they or aren't they" situations that just faded away once Laura Kruk came into the picture.
The Reality of Being an NFL WAG in 2026
Being an NFL fiancée isn't just about sitting in a luxury box and wearing a custom jersey. For Laura, it’s been about managing a brand while navigating the chaos of the NFL schedule. She’s signed with Paul Desisto Talent Management, which helps her handle the lifestyle and fashion side of her career.
She shares a lot of "day in the life" content.
You’ll see her at Arrowhead Stadium one day and then posting a science-backed leg workout the next. It’s a lot of work. JuJu has always been a "brand-heavy" player—remember the Pizza Hut commercials and the gaming house?—so it makes sense that he ended up with someone who also understands the hustle of social media and entrepreneurship.
What’s Next for the Couple?
There isn't a public wedding date set yet, but given the comments about "wedding photos" back in late 2025, it’s safe to say the planning is in full swing. They don't have kids, and they seem pretty focused on their respective careers for now. JuJu is still catching passes from Patrick Mahomes, and Laura is still growing her fitness empire.
If you’re looking for the latest on the JuJu Smith-Schuster gf (now fiancée), keep an eye on her TikTok. She’s way more active there than he is these days, especially since JuJu has toned down the logo-dancing and focused more on the grind of the season.
Take Actionable Steps to Follow Their Journey:
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- Check the "Laura Kruk Fit" Website: If you're actually looking for fitness advice rather than just gossip, her coaching programs are the real deal.
- Watch Post-Game TikToks: That’s where the most "human" moments of their relationship live. It's less "PR-managed" than a standard Instagram post.
- Ignore the 2022 Rumors: Any article still linking him to Alessandra Gesiotto is likely outdated or using old data. Laura is the one with the ring.
The dynamic has changed. JuJu has grown up a lot since his early days in Pittsburgh, and his relationship with Laura seems to reflect that new, more settled chapter of his life.