You’ve seen her for years, the high-energy lifestyle expert who basically defined the "Steals and Deals" era on the TODAY show. Jill Martin always seemed like she had it all figured out—the career, the style, the seemingly effortless ability to find a 70% discount on a designer throw blanket. But lately, her story has taken a much heavier turn. It’s not just about the deals anymore. It’s about a grueling, very public battle with breast cancer that has recently hit another complicated snag.
Honestly, the way she found out was terrifyingly random. Back in 2023, Jill took a genetic test almost on a whim after a doctor's suggestion. She spit in a tube, mailed it off, and kind of forgot about it. When the results came back positive for the BRCA2 gene mutation, everything changed in a heartbeat.
The Diagnosis That Changed Everything
Most people don't realize that you can inherit these mutations from your father's side. Jill’s mom was BRCA-negative, so she thought she was in the clear. She wasn't. Despite having a "clean" mammogram the very day she was diagnosed, an MRI revealed an aggressive Stage 2 tumor.
Since then, it has been a literal marathon of surgeries. As of early 2026, she has undergone eight procedures. Think about that for a second. Eight times under anesthesia. She’s had a double mastectomy, 16 lymph nodes removed, chemotherapy that took her hair, and radiation that left her skin paper-thin.
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Just a few days ago, in mid-January 2026, Jill shared an update from a hospital bed. She had to undergo an emergency "proactive" surgery—her eighth—because of complications from that radiation. Basically, her skin was struggling to heal, and her doctors at Mount Sinai had to step in before a serious infection took hold.
Why She’s Still on the TODAY Show
A lot of fans wonder why she doesn't just retreat and heal in private. She’s been asked that a lot. Jill’s response is usually some variation of "I’m choosing to get up." She used the TODAY show platform to turn her trauma into a masterclass on advocacy.
She hasn't just talked about the cancer; she's talked about the messy parts. The divorce from her husband Erik Brooks that happened right in the middle of her treatment. The way she had to try on wigs while crying on camera. It’s raw. It’s definitely not the polished "lifestyle segment" vibe we were used to, but it’s arguably the most important work she’s ever done on NBC.
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The Sherpa Empire and Life Beyond the Desk
While she’s been recovering, Jill hasn’t exactly been sitting idle. She’s turned her love for comfort into a massive business. Her "By Jill Martin" line, especially those Sherpa loungers, has become a staple. She even recently teamed up with the NFL to bring that "wearable blanket" vibe to football fans.
It’s kind of poetic, right? She’s literally wrapping herself and her customers in the softest fabric possible while dealing with the hardest medical news.
What Most People Get Wrong About Her Recovery
There’s this misconception that once you ring the bell and the doctor says "you're cancer-free," the story ends. Jill is the first to tell you that’s a lie. Healing isn't linear.
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- The "Safety Net" Pills: She still deals with side effects from preventative medications.
- The Skin Issues: Radiation damage can show up years later, which is why she was back in surgery this month.
- The Emotional Toll: Navigating a public divorce while your body is changing is a level of stress most of us can't imagine.
She’s currently recovering at home and expects to be back on our screens in a few weeks. She even joked on TikTok about her "fifth date" being a guy who brought her cooked sushi in the hospital. If that’s not a sign of resilience, I don’t know what is.
Actionable Takeaways from Jill’s Journey
If you've been following Jill Martin on the TODAY show and want to apply her "proactive" mindset to your own life, here is what the experts (and Jill herself) suggest:
- Check Your Genetics: Don't just look at your mother’s history. The BRCA mutation can come from your father. If you have a family history of breast or ovarian cancer, ask your doctor for a genetic referral.
- Advocate for an MRI: If you are high-risk or a BRCA carrier, a mammogram might not be enough. Jill’s tumor was missed by a mammogram and a sonogram but caught by an MRI.
- Know Your Density: Dense breast tissue can hide tumors on standard imaging. Ask your radiologist about your breast density score.
- Embrace the "Pivot": Life is going to throw some pretty terrible deals your way. Whether it's health or a relationship, Jill’s "Sherpa lifestyle" is really about finding ways to be kind to yourself when everything is falling apart.
Jill’s story isn't over. She’s still the person who finds the best deals, but now the best deal she’s ever found was the genetic test that gave her a fighting chance. Keep an eye on the third hour of TODAY—she’ll likely be back soon, probably wearing something cozy and reminding us all to stay vigilant.
Next Steps for Readers:
- Consult your primary care physician about your family cancer history to see if genetic testing is right for you.
- Visit the Basser Center for BRCA website to learn more about the risks associated with gene mutations.
- Review your most recent mammogram report for mentions of "dense breast tissue."