Jeff Lazkani Net Worth: Why the Reality TV Numbers Are So Confusing

Jeff Lazkani Net Worth: Why the Reality TV Numbers Are So Confusing

If you’ve spent any time watching Selling Sunset, you probably know Jeff Lazkani as the soft-spoken, suit-wearing husband of Chelsea Lazkani. Or, well, ex-husband now. Since their very public and very messy split hit the tabloids, everyone has been obsessing over the same question: Jeff Lazkani net worth.

Is he a secret millionaire? Or is he, as some Reddit threads cruelly suggest, "broke" compared to the high-rolling Oppenheim Group crowd? Honestly, the truth is way more nuanced than a single Google snippet will tell you.

The $500,000 Mystery: Is That Really It?

Most celebrity net worth sites peg Jeff Lazkani at around $500,000. For a guy who almost bought Kanye West’s old house and lives in a multi-million dollar Manhattan Beach mansion, that number feels... off. Right?

Basically, here is the deal. That $500k figure has been floating around for a couple of years, mostly cited by outlets like The Express and The Tab. But when you look at his actual life, the math doesn't quite add up. Jeff is a Managing Partner at Icon Media Direct. We aren't talking about a mid-level manager here; he has been with the company for nearly 20 years.

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He literally grew up in this industry. His mother, Nancy Lazkani, started the firm back in 2000. It’s a major player in the media buying and ad-tech space. Someone in that position in Los Angeles typically pulls a salary and bonus package deep into the six figures.

So why the low estimate?

During divorce proceedings, net worth often "shrinks" on paper. It’s a common tactic. You look at the liquid cash, not the total valuation of a family-owned business or future earnings. In 2024 court filings, Jeff actually claimed he was the primary owner of their $4.2 million Manhattan Beach home. He even noted a $2.1 million "separate property reimbursement claim" because he put up the down payment from his own funds before the marriage got rocky.

If you have $2 million just for a down payment, your net worth isn't $500,000. It’s just not.

Where the Money Actually Comes From

Jeff isn't a "reality star" in the sense that he’s chasing a per-episode check. His wealth is "old school" corporate money.

  1. Icon Media Direct: This is his bread and butter. He started as an account coordinator and worked his way up to Managing Partner. They handle massive clients, helping brands figure out where to put their TV and digital ads to get the most bang for their buck.
  2. Real Estate Assets: As mentioned, that Manhattan Beach house is a crown jewel. They bought it for $2.9 million in 2018, and Jeff estimated it had jumped to $4.2 million by the time the divorce papers were filed.
  3. Family Equity: Because Icon Media is a family business founded by his mother, there’s likely a significant amount of equity or "generational wealth" that doesn't show up on a standard 1040 tax form.

The Selling Sunset Effect

You’ve probably seen the drama on Season 8. Bre Tiesi drops a bombshell about Jeff allegedly being seen with another woman, and suddenly, the "perfect" marriage implodes.

What’s interesting is how this affects the Jeff Lazkani net worth conversation. In the Season 8 reunion, Chelsea hinted that she wasn't getting the kind of financial support people expected. Jeff fired back on Instagram later, calling those claims "misstatements of the truth." He’s been adamant that he provides for his kids, Maddox and Melia, and that they share 50/50 custody.

Kinda makes you wonder what the final settlement looked like. If there was no prenup—which hasn't been confirmed—California's community property laws probably took a massive bite out of his total assets.

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The New Chapter in 2026

Fast forward to right now. It’s 2026, and Jeff has officially moved on. He’s dating Elena Milentigievits, a Greek national volleyball player. They’ve been seen vacationing in Athens, and Jeff seems to be living a pretty high-end lifestyle.

He’s clearly not hurting for cash.

Whether he’s worth $1 million or $10 million, the discrepancy between his "internet" net worth and his actual lifestyle is a perfect example of why you can't trust those "Top 10 Richest" lists. Jeff operates in a world of private equity and family-owned business valuations. That stuff is notoriously hard to track unless someone leaks a tax return.

What You Should Take Away

If you're looking for a hard number, $3 million to $5 million is a much more realistic estimate for his total personal assets when you factor in the Manhattan Beach equity and his career longevity.

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  • Don't trust the $500k figure: It likely ignores real estate equity and business ownership.
  • The divorce changed things: Legal fees and asset splits in high-profile CA divorces can drain millions.
  • His career is stable: Managing Partner at a 25-year-old media firm is a "safe" and lucrative gig.

If you’re following the Selling Sunset fallout, keep an eye on property records in Manhattan Beach. That’s where the real story of his wealth is written. For now, it looks like Jeff is focused on co-parenting and his new relationship, far away from the cameras of the Oppenheim Group.