If you’ve spent any time on the fitness side of the internet over the last few years, you’ve seen him. Red-faced, shirtless, and holding a bloody piece of raw organ meat while screaming about "ancestral tenets." But lately, things have been quieter, leading a lot of people to genuinely wonder: is Liver King alive?
Yes. Brian Johnson—the man behind the beard and the bowls of raw bull testicles—is very much alive.
He didn't vanish into the Alaskan wilderness or succumb to a raw-meat-related pathogen. He’s still active, though his brand looks a lot different than it did when he first exploded onto TikTok and Instagram. The "is he alive" questions usually stem from the massive drop-off in his viral reach after the world found out his "natty" physique was actually fueled by a massive monthly pharmacy bill. When the controversy hit, the algorithm stopped loving him quite as much, and he faded from the primary feeds of casual viewers. But if you go looking for him, he’s still there, still lifting heavy things, and still trying to convince the world that modern life is making us weak.
Why People Think He Disappeared
The internet has a short memory. One day you're the king of the world, and the next, you're a footnote because a leaked email showed you were spending $11,000 a month on growth hormones. That’s basically what happened to Brian Johnson.
After the 2022 steroid scandal broke, thanks to a video by More Plates More Dates (Derek), the Liver King’s aura of invincibility shattered. He went from being a mysterious, superhuman specimen to a guy who got caught in a lie. He apologized. He cried on camera. He even claimed he was going off the "juice" to prove he could maintain his gains naturally.
People stopped sharing his videos as much. The outrage died down. In the vacuum of news, the "is Liver King alive" searches started ticking up. It’s a common phenomenon with influencers who experience a "cancellation" or a major pivot; if they aren't on your "For You" page every ten minutes, the collective subconscious assumes something dire happened.
The Current State of the Ancestral Lifestyle
Right now, Johnson is still pushing the nine ancestral tenets. He’s still running Ancestral Supplements and Heart & Soil. He’s still doing the "Liver King" bit, but with a slightly more self-aware edge.
Honestly, it’s hard to maintain that level of intensity forever. For a while, he tried a "Liver King 2.0" approach where he was supposedly clean of all PEDs. He posted blood work. He showed a slightly deflated—but still massive—physique. Then, in a move that surprised absolutely no one who understands biology, he admitted he went back on TRT (Testosterone Replacement Therapy). He argued that at his age, and with his goals, being totally "natty" wasn't optimal.
This honesty actually helped him retain a core audience. While he lost the "superhero" status he had with kids who didn't know how muscles work, he gained a bit of respect for finally being transparent about the chemical assistance required to look like a literal action figure in your late 40s.
The Health Risks He’s Navigating
Is he healthy? That’s a more complicated question than "is he alive."
Living the Liver King lifestyle isn't exactly easy on the organs. Between the extreme caloric intake, the massive amounts of raw organ meats (which carry risks of Vitamin A toxicity and parasites), and the history of heavy steroid use, Johnson has put his body through a lot.
- Heart Health: Long-term use of PEDs often leads to left ventricular hypertrophy (thickening of the heart muscle).
- Dietary Concerns: While liver is a "superfood," eating it in the quantities he suggests can lead to copper toxicity or issues with iron overload.
- The Physical Toll: He trains with a frequency and intensity that would break a normal human.
Despite this, he looks functional. He’s still jumping in ice baths and carrying heavy chains across his property. He hasn't had a public health crisis, though many medical professionals have voiced concerns about the long-term viability of his specific "ancestral" diet when combined with modern pharmacology.
What He’s Doing in 2026
The Liver King brand has shifted from pure shock value to a more established supplement empire. He’s less of a "new" viral sensation and more of a staple in the "manosphere" and biohacking communities. He still does the media rounds. He still shows up on podcasts.
He’s also leaned more into his family life, showing his "Liver Queen" and "Savage Sons" (his kids). It’s a way to humanize a brand that was becoming a caricature. You’ll see him traveling, often staying in hotels but bringing his own wooden bed slats or grounding mats because he refuses to sleep on a "normal" mattress. It’s performance art, but he’s committed to it.
The Reality of the "Liver King" Persona
We have to talk about the fact that Liver King is a character. Brian Johnson is a very smart businessman who built a multi-million dollar supplement company before he ever posted his first TikTok. The beard, the raw meat, the "primals" and "sub-primals"—that’s marketing.
When people ask if he’s alive, they are usually asking if the meme is still alive. The meme is mostly dead. The man is doing fine.
He’s a reminder of how the internet works in the 2020s. We find someone fascinating, we build them up, we find out they’re lying about something, we tear them down, and then we forget they exist while they continue to make millions of dollars from a dedicated niche audience.
Does the Liver King Lifestyle Actually Work?
If you're looking at Brian Johnson and wondering if you should start eating raw liver to stay "alive" and vibrant, take a beat.
The ancestral tenets themselves aren't actually bad advice. Most people would feel better if they slept more, walked barefoot on the grass (grounding), got more sun, and ate fewer processed seed oils. You don't need to be a "primal" to realize that modern life is sedentary and nutritionally void.
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However, the extreme version he sells—the raw organs and the rejection of all modern comforts—is unnecessary for 99% of the population. You can get the benefits of liver by eating a small, cooked portion once a week or taking a high-quality desiccated supplement. You don't need to bite into a raw heart on camera.
Addressing the Viral Death Hoaxes
Every few months, a "R.I.P. Liver King" post will circulate on Facebook or X (formerly Twitter). These are almost always clickbait designed to drive traffic to shady websites.
Why do they target him? Because his lifestyle looks dangerous. If a guy who eats raw meat and takes steroids is reported dead, people believe it easily. It "fits" the narrative. But until you see a report from a legitimate news outlet or a statement from his actual social media accounts, ignore the noise. He’s currently very much alive, likely doing burpees in a cold stream somewhere in Texas.
How to Follow the Real Story
If you want to keep tabs on whether he’s actually doing okay, look at his verified Instagram. He posts stories almost daily. He’s also been more active on YouTube lately, doing long-form content that moves away from the 15-second "primal" screams and into more depth about his business and his actual daily routine.
The "is Liver King alive" mystery is really just a symptom of a saturated media environment. We’ve moved on to the next big thing—whether that’s the latest AI trend or the newest weight-loss drug—and left the organ-eating giant in the rearview mirror.
Actionable Takeaways for the Ancestral-Curious
If you were drawn to Liver King because you feel like your health is lacking, you don't need to go full "Liver King" to see results. Here is how to actually apply the "tenants" without the crazy:
- Prioritize Sleep: This is his most underrated tenet. Get 7-8 hours in a dark, cool room. It does more for your testosterone than a raw bull testicle ever will.
- Eat Whole Foods: You don't have to eat raw liver. Just stop eating "liver-damaging" ultra-processed junk. Eat steak, eggs, and fruit.
- Get Outside: Morning sunlight helps set your circadian rhythm. It’s free and it works.
- Lift Something: Resistance training is the literal fountain of youth. You don't need to carry a yoke through a field; a local gym works just fine.
- Be Skeptical of Influencers: Understand that what you see on screen is 10% reality and 90% branding. Brian Johnson is a human being with a marketing degree and a pharmacy connection, not a time-traveling Viking.
Brian Johnson is alive, well, and still incredibly shredded. He’s just no longer the main character of the internet, which honestly, is probably better for his blood pressure.
Next Steps for Your Health Journey
If you've been following the Liver King for health advice, your best move now is to get a full blood panel from a legitimate doctor. Don't guess about your hormone levels or nutrient deficiencies based on what a guy on the internet says. Check your Vitamin D, your iron levels, and your lipid profile. Use that data—not an "ancestral" archetype—to build a diet and supplement plan that actually fits your specific biology.