If you’re driving down South Memorial Drive and see a building that looks like it hasn’t changed since the Reagan administration, you’ve probably found it. Ernie's Subs in Greenville NC is one of those rare spots that defies the laws of modern restaurant trends. No minimalist aesthetic. No QR code menus. Just a gritty, honest sandwich shop that has been slinging pepper steaks since 1980.
Honestly, it’s the kind of place you might accidentally pass if you aren't looking for it. But for anyone who grew up in Pitt County or spent their college years at ECU, Ernie’s is basically a rite of passage. It’s a "if you know, you know" situation.
What Really Makes Ernie’s Famous?
A lot of places claim to be "famous," but Ernie’s has the longevity to back it up. They opened their doors in 1980, and while Greenville has exploded with franchise chains and trendy bistros, Ernie's Famous Subs has remained remarkably consistent.
The star of the show? The Pepper Steak.
It isn't a Philly cheesesteak in the traditional sense—don't go in there expecting a debate about Cheez Whiz vs. Provolone. This is an Eastern North Carolina interpretation. The meat is chopped fine, grilled with a specific blend of peppers and onions, and served on a roll that somehow stays soft despite the steam.
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Some people complain about the consistency of the meat—occasionally you’ll get a bit of gristle—but most fans argue that’s just part of the authentic, non-corporate experience. It's real food made by real people who have often worked there for decades.
The Memorial Drive Experience
If you head to the 911 S Memorial Dr location, you’re stepping into a piece of local history. Fun fact: the building actually used to be a "Little Mint" fast food joint back in the late 60s and 70s.
When you walk in, the vibe is... well, it’s a sub shop.
- You’ll see local workers in high-vis vests.
- You'll see ECU students nursing hangovers.
- You might even see a local businessman in a suit.
The service is notoriously "direct." Don't expect a corporate script. Some reviewers on Reddit have joked that if the server looks a little annoyed, that’s how you know the food is going to be good. It’s that old-school, "what do you want?" energy that implies they’re too busy cooking to worry about small talk.
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The Menu Beyond the Pepper Steak
While the pepper steak is the heavyweight champion, the menu is actually pretty deep.
Their burgers are surprisingly underrated. They’ve got that flat-top grill char that you just can't replicate at home. And if you’re a side-dish person, the onion rings are usually the move. They’re crispy, golden, and serve as the perfect greasy counterpoint to a heavy sub.
Wait times can be a thing. Especially during the lunch rush. Since everything is made to order on the grill, you aren't going to get your food in sixty seconds like you would at a drive-thru. It takes a minute. Most regulars recommend calling ahead (+1 252-752-4388) if you’re on a tight lunch break from work.
Why It Still Matters in 2026
In an era where every restaurant feels like it was designed by a marketing committee to be "Instagrammable," Ernie's Subs in Greenville NC feels refreshingly stubborn. They haven't chased trends. They haven't changed the recipe to save a nickel on food costs.
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It’s also a Black-owned business that has become a cornerstone of the Greenville community. Survival in the restaurant industry is hard—surviving for 46 years is nearly impossible. They weathered the 2020 pandemic and the subsequent inflation spikes because the loyalty in this town is fierce. People don't just go for the calories; they go because it's Ernie's.
Practical Tips for Your Visit
If you're planning to drop by, here are a few things to keep in mind:
- The Drink Choice: Get the half-tea/half-lemonade. There’s a specific way they mix it that hits different.
- The Winterville Spot: If the Memorial Drive location is too packed, they actually have a second location at 4125 Old Tar Rd in Winterville. Same recipes, usually a slightly different crowd.
- Price Point: It’s still very affordable. You can generally get a full meal for under $15, which is becoming a rarity these days.
- The "Fat" Factor: As mentioned in local forums, the steak is real meat. That means you might get some fat or "seasoning" as the fans call it. If you want ultra-lean, processed deli slices, go to a chain.
How to Get the Best Out of Your Order
To truly experience Ernie's like a local, don't just order a "sub." Customize it. Ask for extra peppers if you like the heat, or make sure they get a good sear on the steak.
Next Steps for Your Visit:
- Check the clock: They are usually open 10:30 AM to 9:00 PM (Monday-Thursday) and stay open until 9:30 PM on Fridays and Saturdays. They are typically closed on Sundays, so don't show up then expecting a sandwich.
- Bring your appetite: These aren't "light" sandwiches.
- Park in the designated lot: Memorial Drive can be hectic, so use their specific parking spaces to avoid any towing headaches.
Whether you're a lifelong resident or just passing through Pitt County, stopping at Ernie's is less about the meal and more about experiencing the grit and flavor of Greenville. It’s not fancy. It’s not modern. It’s just Ernie’s.