Paige DeSorbo spent years as the unofficial poster child for "bed rotting" on Bravo. It was only a matter of time before she figured out how to monetize staying under the covers. If you’ve followed her trajectory from Summer House fashion contributor to Giggly Squad titan, you know her brand is built on a specific kind of lazy-but-luxe energy.
Enter Daphne, her loungewear and sleepwear label that officially hit the market in mid-2025. Named after her cat (who famously sleeps 22 hours a day), the brand was supposed to be the ultimate "Amazon fashion girlie" graduation. But the rollout hasn't been without its fair share of drama. From $200 price tag debates to "Alibaba" accusations, here is what’s actually happening with Daphne clothing Paige DeSorbo is building.
The Strategy Behind the "Bed Bug" Aesthetic
Honestly, the move to pajamas was smart. While other reality stars were launching makeup lines or generic jewelry, Paige leaned into her niche. She’s the girl who shows up to the beach house in a matching set and immediately retreats to her room to record a podcast.
Daphne isn't just about sleeping; it's designed for that weird middle ground where you've been awake for three hours but haven't actually left your house. Or, as Paige puts it, the pieces are "Zoom-perfect." The debut collection featured 12 pieces, including three-piece pointelle sets, poplin pants, and the now-viral "Hannah Tee," named after her business partner and best friend, Hannah Berner.
The aesthetic is very much inspired by Paige’s own wardrobe gaps. She’s obsessed with vintage silhouettes—think 1950s Audrey Hepburn or 1960s Eloise at the Plaza. This manifested in things like the "Reversible Bed Jacket" and capri-length pajama pants.
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The $200 Pajama Controversy (What’s the Real Price?)
You've probably seen the TikToks. Shortly after launch, influencers started dragging the brand for its pricing. A common refrain was that Paige was "slapping a label on Alibaba basics" and charging $200.
Here is the breakdown of the actual numbers:
- The Individual Pieces: Items like the "Doze Cami" start around $58, while separate pants usually run between $85 and $120.
- The Sets: This is where the $200 figure comes from. If you buy a matching top and bottom, like the "Order-In Smock" paired with the "Golden Hour Pant," your total lands right around **$230**.
- The Luxury Items: Specialty pieces like the satin holiday collection or the Bed Jacket can push a single item toward the $250 mark.
Paige clapped back at the critics, insisting the designs are 100% original and made from 100% cotton, not sourced from mass-market wholesalers. However, the internet remains divided. Some fans swear the thin cotton poplin feels like high-end boutique quality, while others argue that for $200, they expected something more substantial than "hospital-gown-chic."
Why Daphne Blue is the New Signature
Most people expected Paige to go heavy on the "pink girlie" aesthetic. Instead, she pivoted to a specific shade of "piercing blue" inspired by her cat’s eyes. It’s a bold choice in a market saturated with "Barbiecore" loungewear.
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The color palette stays mostly in the realm of neutrals and muted tones—think Espresso, Champagne, and Frost. It’s a calculated move to make the clothes look "expensive" even when you’re literally lying on the floor.
Misconceptions and Growing Pains
The biggest hurdle for Daphne hasn't been the style—it's been the execution. Early reviews were plagued by complaints about sizing. The initial drop notably lacked plus sizes, which led to a wave of "heartbroken" comments from fans who felt left out.
Paige has since addressed this, stating that as a small, self-funded team, they had to start somewhere and are expanding into XXL and beyond for future drops. There’s also the "wrinkle factor." Because the brand uses a lot of 100% cotton and poplin, the pieces aren't exactly wrinkle-resistant. If you aren't a person who owns a steamer, you might find yourself looking a little more "disheveled" than "chic."
How to Style Daphne (According to Paige)
If you've spent the money, you're probably not just wearing this to bed. Paige’s whole philosophy is that loungewear should be versatile enough for a "midday coffee run."
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- The Poplin Set: Wear the matching top and bottom to sleep, then swap the pajama pants for a pair of low-rise baggy jeans and keep the poplin crop top on for lunch.
- The Hannah Tee: This is basically a glorified oversized T-shirt, but fans are pairing it with loafers and tall socks for a "sporty chic" street style look.
- The Bed Jacket: This is the most "Old Hollywood" piece. It’s meant to be worn over a slip dress for a holiday party, then kept on when you get home and crash.
What's Next for the Label?
As of 2026, the brand is moving beyond just pajamas. Paige has hinted at "outside clothes" for the summer—meaning sets that are explicitly designed for public consumption. Think linen blends and more structured silhouettes that still feel like you're wearing a cloud.
She’s also eyeing the kids' market and potentially men's loungewear, though she jokingly told Grazia that she "doesn't care about the men yet."
Actionable Insights for Buying Daphne:
- Check the Fabric: If you hate ironing, skip the poplin and go for the pointelle or ribbed knits. They hold their shape better and feel softer against the skin.
- Size Up for Length: If you’re tall, the shorts might feel a bit like "booty shorts." Check the inseam measurements on the site before committing to a full set.
- Wait for the Drops: The best pieces (especially the Hannah Tee) sell out within hours. Sign up for the email list at DaphneTheLabel.com rather than relying on Instagram notifications, which are often delayed.
- Steam, Don't Iron: Because of the delicate nature of the cotton blends, a handheld steamer is your best friend to keep the "expensive" look intact without scorching the fabric.