When your entire life has been documented on the internet since you were a literal child, how do you handle the biggest milestone of all? For Brooklyn and Bailey McKnight, the answer was simple: you share every single detail of the jewelry.
If you’ve followed the McKnight twins for even a week, you know they don't do things halfway. Their transitions from YouTube's favorite daughters to married business moguls were marked by two very different, very specific pieces of jewelry. We aren't just talking about shiny rocks here. We're talking about the Brooklyn and Bailey engagement rings that basically broke the influencer corner of the internet.
Honestly, the search interest around these rings is wild. People want to know the carats. They want to know if they're lab-grown or mined. They want to know the cost—though the girls are usually pretty cagey about the exact price tags. It’s not just about the sparkle; it’s about the shift in influencer culture where the "perfect" ring has become a core part of the personal brand.
Why Brooklyn’s Pear-Shaped Diamond Set a Trend
Brooklyn McKnight’s engagement to Dakota Blackburn was a whirlwind that culminated in a ring that felt both classic and trendy. Dakota didn't just walk into a mall and pick something out. He worked with Heidi Gibson, a designer legendary for that "Gatsby" vintage flair, to create something that looked like it belonged to a 1920s heiress but worked for a 2020s YouTuber.
The center stone is a pear-shaped diamond.
Pear shapes are polarizing. You either love the "teardrop" look or you think it’s a nightmare to keep from snagging on sweaters. Brooklyn’s ring features a massive center pear surrounded by a signature Heidi Gibson "halo" or "sunburst" design. This isn't your standard Costco halo. It’s an intricate, tapered arrangement of baguettes and round diamonds that makes the center stone look like it’s exploding with light.
The Design Philosophy
Brooklyn has always leaned into a slightly more bohemian, "earthy" aesthetic compared to her sister. The rose gold setting Dakota chose fits that perfectly. Rose gold has a way of looking softer against the skin than harsh platinum or bright yellow gold. It’s worth noting that the pear shape has a slimming effect on the finger, which is why it's become a staple for influencers who spend half their lives filming hand-closeups for "Get Ready With Me" videos.
A lot of fans speculated about the carat weight. While the exact weight hasn't been broadcasted in a "here is my GIA certificate" video, jewelry experts look at the spread of that pear and estimate it to be in the 2 to 3-carat range for the center stone alone. When you add the sunburst halo, the "face-up" size of the ring is massive. It covers a significant portion of her finger.
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Bailey’s Oval Diamond: The Ring That Launched a Thousand Pins
Before Brooklyn, there was Bailey. Bailey’s engagement to Asa Howard was the first big "wedding era" moment for the channel. If Brooklyn’s ring is vintage and edgy, Bailey’s is the definition of "Timeless Influencer Chic."
She went with an oval-cut diamond.
Actually, she and Asa were very transparent about the process. They went ring shopping together. They looked at stones. They talked about what she liked. Some people think that "ruins the surprise," but if you're wearing something for the next sixty years, you probably want to make sure you don't hate it.
- The Cut: Oval.
- The Band: A very thin, delicate gold band (often called a "whisper thin" band).
- The Setting: Hidden halo.
The hidden halo is the "it" girl feature of the mid-2020s. From the top, it looks like a simple solitaire. But from the side? There's a tiny "collar" of diamonds propping up the main stone. It adds sparkle that only the wearer really sees. It’s subtle. It’s classy. It’s very Bailey.
One thing that makes Bailey’s ring interesting is the four-prong vs. six-prong debate. She opted for a minimal prong look to let the oval stone breathe. Ovals are great because they hold their weight in the "spread," meaning a 2-carat oval looks significantly larger than a 2-carat round brilliant. It's a smart way to get more visual "oomph" for your budget.
Lab-Grown vs. Mined: The Great McKnight Debate
This is where the comments sections get spicy.
The McKnight family is known for being savvy with their money. They run multiple businesses, including Lash Next Door and their skincare line Skn (which they later navigated through some branding hurdles). Because they are business-minded, many fans wondered if the Brooklyn and Bailey engagement rings featured lab-grown diamonds.
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In the current market, lab-grown diamonds are chemically, physically, and optically identical to mined diamonds. The only difference is they cost about 70% less. For an influencer who wants a 3-carat look without spending $50,000, lab-grown is the obvious choice.
While the twins haven't explicitly made a "Lab-Grown Reveal" video (a missed sponsorship opportunity, honestly), the jewelry industry has seen a massive uptick in pear and oval sales specifically because of creators like them. Whether their stones are "earth-mined" or "foundry-grown," the impact on their audience's shopping habits is the same. People want the "McKnight Look."
Comparison: Two Sisters, Two Vibes
| Feature | Brooklyn’s Ring | Bailey’s Ring |
|---|---|---|
| Primary Shape | Pear (Teardrop) | Oval |
| Metal | Rose Gold | Yellow Gold |
| Designer | Heidi Gibson | Custom / James Allen Style |
| Aesthetic | Art Deco / Vintage | Modern / Minimalist |
It’s actually kinda fascinating how their rings reflect their personalities. Bailey is very much the "planner," the one who likes clean lines and classic aesthetics. Her ring reflects a "safe" but beautiful choice that won't go out of style. Brooklyn is a bit more of a risk-taker. A pear-shaped sunburst is a statement. It’s a "look at me" ring that demands a specific style of wardrobe to match.
The "Influencer Effect" on the Jewelry Market
We have to talk about how these two women changed what people buy. After Bailey got her oval, every custom jeweler in Utah and Texas (where they have huge fanbases) saw a surge in requests for "the Bailey ring."
Small, thin bands are trendy, but they come with a warning.
Jewelers like Ken and Dana Design or The Clear Cut often warn that the "whisper thin" bands Bailey favors can warp over time. If you’re active—and the McKnights are always traveling or doing something for the ‘gram—a band that is too thin can bend. Brooklyn’s ring, with its wider Heidi Gibson base, is actually much more structurally sound. That’s the kind of nuance you don't get from a 60-second TikTok.
What to look for if you want this look:
If you’re trying to replicate the Brooklyn and Bailey engagement rings, you don’t need a YouTuber's bank account. You just need to know the specs.
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- For Brooklyn’s Look: Search for "Ballerina settings" or "Sunburst halos." Look for designers who specialize in "vintage-inspired" or "Art Deco" revival. Focus on the ratio of the pear; you want it elongated, not "stubby."
- For Bailey’s Look: Ask for a "solitaire oval on a 1.5mm gold band." Specify that you want a "hidden halo" or a "petite micro-pave wrap." This keeps the focus on the center stone while adding a bit of secret sparkle.
The Reality of Maintenance
Living a high-profile life means those rings are constantly being bumped against camera equipment, luggage, and product packaging.
Brooklyn has mentioned in passing—and you can see it in some videos—that keeping a pear-shaped stone clean is a chore. The "point" of the pear acts like a magnet for dirt and lotion. If you don't clean it, that diamond starts looking like a piece of glass real quick. Bailey’s oval is a bit more forgiving, but since it’s set high to allow for a wedding band to sit flush, it’s prone to snagging.
They both use ultrasonic cleaners, which is basically a necessity when your hands are the stars of your content.
Practical Takeaways for Your Own Ring Search
Buying a ring because a celebrity or influencer has it is a great starting point, but you have to live with the thing. The Brooklyn and Bailey engagement rings are beautiful, but they represent two very different lifestyles.
- Consider your hand shape. Pear shapes (like Brooklyn’s) make fingers look longer. If you have shorter fingers, this is a "hack" to elongate the hand.
- Think about the wedding band. Bailey’s ring allows for a straight wedding band to sit right next to it. Brooklyn’s sunburst design requires a "contoured" or "curved" wedding band that fits around the points of the halo. This means her wedding set is a "unit," whereas Bailey can swap her bands around more easily.
- Budget for the setting, not just the stone. People obsess over the diamond, but the intricate work on Brooklyn’s Heidi Gibson setting likely cost several thousand dollars just for the metal and labor.
The most important thing to remember is that these rings were chosen to be seen through a lens. They are high-contrast, high-sparkle, and designed to look good in 4K resolution. In person, they are even more substantial.
When you’re looking at the Brooklyn and Bailey engagement rings as inspiration, focus on the metal color and the stone orientation. These are the two things that define their "vibe" more than the actual price tag ever could. Whether you're a "Pear-Rose-Gold" person or an "Oval-Yellow-Gold" person, the McKnight twins have basically provided the ultimate mood board for the modern bride.
If you are planning to buy a ring inspired by them, start by deciding if you want a "statement" piece like Brooklyn or a "classic" piece like Bailey. Once you have that vibe down, the rest is just logistics. Focus on the 4 Cs (Cut, Color, Clarity, and Carat), but prioritize Cut above all else. A well-cut small diamond will always outshine a poorly cut large diamond, regardless of whose name is attached to the trend.
Next Steps for Your Search:
- Research the "Bow-Tie" Effect: If you want an oval or pear like the twins, be aware that these shapes often have a dark shadow in the center called a "bow-tie." Look for stones where this is minimal.
- Measure Your Band Width: If you love Bailey's thin band, don't go narrower than 1.5mm if you want it to last more than a year without bending.
- Consult a Custom Designer: If you want Brooklyn's sunburst look, don't try to buy a "stock" ring. This style requires a designer who understands proportions so the halo doesn't overwhelm your hand.