So, you're looking for the BBT stock price today, and honestly, it’s a bit of a rabbit hole. If you’re checking your old portfolio or just trying to track a banking giant, you might be seeing some weirdly conflicting numbers. Why? Because the BBT you’re likely thinking of—the massive North Carolina bank—technically doesn't exist under that ticker anymore, but another company has picked up the mantle.
Right now, as of January 14, 2026, there are two very different answers depending on what you're actually trying to find.
What is the BBT stock price today?
If you look at the ticker BBT on the New York Stock Exchange right now, you aren't looking at the old BB&T. You’re looking at Beacon Financial Corp.
As of mid-day trading today, the price for Beacon Financial (BBT) is hovering around $26.66. It opened the morning at $26.64, saw a bit of a peak at $26.79, and has been bouncing around in that tight range. It’s actually down a tiny fraction—about 0.05%—from yesterday’s close.
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It’s a mid-cap company, worlds away from the banking behemoth that people used to associate with these three letters. If you held shares in the "old" BB&T, your money isn't here. You need to be looking at TFC, which is Truist Financial Corporation.
The TFC factor: Where the "real" BBT went
Back in 2019, BB&T and SunTrust did the "merger of equals" thing and rebranded as Truist. It was a huge deal. They basically retired the BBT ticker and started trading under TFC.
If you’re tracking the health of that original banking legacy, the TFC stock price is currently $49.88. Unlike the smaller Beacon Financial, Truist is seeing a bit of a green day, up about 0.41%.
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Why the banking sector is twitchy this week
Honestly, the whole banking world is on edge right now. We just saw JPMorgan Chase drop some earnings data that didn't exactly wow the crowd, and that usually drags everyone else down a peg.
There's also some drama coming out of Washington. President Trump has been vocal about wanting to cap credit card interest rates at 10%. For a bank like Truist (the ghost of BBT), that’s a scary thought. If those caps happen, the revenue models for big consumer banks get turned upside down. That's why you’re seeing volatility in the TFC price even when the broader market feels relatively stable.
Breaking down the numbers for Beacon Financial (The current BBT)
If you are actually interested in the company currently holding the ticker—Beacon Financial Corp—here is the raw data for today, January 14:
- Last Price: $26.66
- Day High: $26.79
- Day Low: $26.46
- Dividend Yield: Roughly 4.8%
- Market Cap: $2.24 Billion
It’s a decent dividend play, but the volume is pretty low. Only about 122,000 shares have moved today. Compare that to the millions of shares traded daily for the big banks, and you can see why this stock can be a bit jumpy.
What most people get wrong about this ticker
The most common mistake? Investors see "BBT" and think they’re buying a "too big to fail" bank at a massive discount. They see a $26 price tag and compare it to historical charts from 2018 when BB&T was a powerhouse.
But those charts are disconnected.
When the merger happened, BBT shareholders got Truist stock at a 1:1 ratio. If you had 100 shares of BB&T, you now have 100 shares of TFC. If you try to buy "BBT" today thinking you’re getting Truist, you’re actually buying a completely different company in the financial services sector. It’s a classic ticker symbol trap.
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Is the "old" BBT (now TFC) a good buy today?
Looking at Truist, the analysts are pretty split. Raymond James just boosted their price target for TFC to $56, which is a nice bit of optimism. On the flip side, Barclays just downgraded them to "underweight," basically saying, "Hey, maybe hold off for a bit."
Truist is expected to release their Q4 2025 earnings on January 21, 2026. Most people are expecting earnings of about $1.09 per share. If they beat that, you’ll likely see the stock pop. If they miss, or if their "provisions for credit losses" (the money they set aside for bad loans) goes up, expect a slide.
Actionable steps for investors
If you’re holding or looking at these stocks today, here’s the play:
- Double-check your ticker. If you want the big bank, search for TFC. If you want the smaller Beacon Financial, stick with BBT.
- Watch the interest rate news. The Fed is still being stubborn about rates. High rates help banks with net interest margins, but they also make people default on loans. It’s a balancing act.
- Wait for January 21. If you’re thinking about Truist, wait for that earnings call. There is almost always a "post-earnings dip" or "surge" that provides a better entry point than buying in the middle of a quiet Wednesday.
- Mind the dividend. Both TFC (4.2%) and the current BBT (4.8%) offer solid yields. If you're an income investor, these are still attractive, but don't let a 4% dividend blind you to a 10% drop in share price.
The BBT stock price today is really a tale of two companies. One is a legacy name living on through a new symbol, and the other is a smaller player wearing an old jersey. Just make sure you know which one you're betting on.